First Look: Fjällräven Tree-Kanken
Join us as we chat with Nathan Dopp, CEO Americas of Fjällräven, to talk about the latest update to their classic backpack line: The Tree-Kanken in this episode of First Look.
Latest News
See All →Fresh Tracks
A handful of smaller snowsports brands lead the industry in greener production practices. Can everyone else catch up?
Real outdoor pants for real outdoor women
Raquel Vélez turned a series of demeaning experiences in outdoor retail shops into Alpine Parrot, a brand committed to creating outdoor apparel for plus-size women.
Sara Lawhead dishes on Jetboil’s latest and lightest stove
OBJ spoke with Jetboil’s brand manager about the new Stash, including how the team whittled its weight to just 7.1 ounces, the surprising role corporate leadership plays in product development, and more.
Timberland hires Susie Mulder as global brand president
The hiring concludes a yearlong search for new leadership.
2nd Women’s Outdoor Summit launches next week
Organizers aim to create space for women to discuss how to make the outdoor industry more equitable.
Gear
See All →From the editors: Help save the nation's first Black-owned gear shop
A history-making gear shop is in dire trouble. Let's rally together to save it.
Behind the scenes at Thule’s first North American retail store
The president of Thule’s Americas region explains why the brand chose Denver for its North American brick-and-mortar debut and how the company will measure success in a challenging retail environment.
The Magazine
See All →Great gear for all: The rise of lending libraries
Gear-lending libraries are gaining steam as an alternative to short-lived, cut-rate products, which are often the only option for those with limited resources.
Two for one: Are the industry’s two biggest climate programs in competition?
How climate emissions programs from OIA and SIA might dilute—or amplify— each other’s goals.
Trade Shows
See All →A guide to summer ’21 trade shows in the outdoor industry
Will the industry's warm-season shows run as scheduled this year? We spoke to leaders of several important events to find out.
Emerald Holding Inc. stages live Surf Expo in Florida despite spiking state Covid numbers
Exhibitors and attendees report positive experiences, even amid a massive surge in Florida Covid-19 cases and deaths.
People
See All →Renowned explorer Eric Larsen receives cancer diagnosis
A friend, colleague, and industry role model needs our help.
A brand-new digital media firm from an industry pro, Erin Brosterhous
The Colorado-based PR pro and co-founder of Inside Out Communications has struck out on her own.