Outdoor: Movin' & Shakin' — Nemo has a new home; plus OIWC's new board, Footbalance's new CEO, and more …
The latest people and company announcements in the outdoor industry: Nemo Equipment has a new home in New Hampshire; plus OIWC's new board, Footbalance's new CEO, and more ...
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Nemo Equipment (www.nemoequipment.com) has a new home (photo, right) in Dover, N.H., and is hiring.
The outdoor equipment company completed its 60-mile move across New Hampshire, more than doubling its space and gaining a location closer to the coast and mountains.
Nemo’s new headquarters at 383 Central Ave., Suite 400 in Dover covers about 20,000 square feet – up from 8,500 feet at its former location in Nashua.
“Along with the move and Nemo’s steady growth over the past six years, we are restructuring and hiring to address the many more opportunities and obligations coming our way,” director of marketing and public relations Kate Ketschek told SNEWS.
The company is looking for a product development coordinator, senior sales director and marketing communications senior director, she said.
>> In other real estate news — not moving, but expanding — Darn Tough Vermont (www.darntough.com) will invest $400,000 into its facility in Northfield, Vt.
After increasing knitting machine inventory by nearly 50 percent last year, the sock manufacturer will allocate most of the new funds for more Italian-made seamless knitting machines. The company also expects to continue adding jobs, officials said.
“People are willing to pay for quality,” said Ric Cabot, founder and president of Darn Tough Vermont. “Maybe even more than ever, consumers are making well-informed, deliberate purchases and looking for products that are made in the USA or guaranteed.”
- TheOutdoor Industry Women’s Coalition (www.oiwc.org) welcomes eight new members to its board of directors: Larry Harrison, Lu Setnicka, Julia Clark Day, Michele Thomas, Heather Eusebio, Sara Lingafelter, Sarah Harper Burke and Amy Magyar. These members were selected as part of OIWC’s mission to grow its regional programs across the United States and extend its reach to more corporate and individual members.
- Easton Technical Products, which oversees Easton Mountain Products (www.eastonmountainproducts.com) has hired Shane Michelli as its new president, replacing Greg Easton who has been elevated to run the parent company, Jas. D. Easton. Michelli will be based in Easton’s Salt Lake City offices.
- The Leisure Trends Group in Boulder, Colo., announced Scott Buelter as the new vice president of its Customer Relationship Marketing Division. Most recently, Buelter was the senior director of the interactive marketing capability at Merkle.
- The European Outdoor Group (www.europeanoutdoorgroup.com) appointed Mathias Basedow as its marketing and communications associate.
- Footbalance (www.footbalance.com) announced Tom Jungell as the new CEO of the Footbalance Group in Helsinski, Finland. Jungell will cooperate directly with Matt Kaplan, President and Managing Director of Footbalance North America.
- Black Diamond Equipment (www.blackdiamondequipment.com) in Salt Lake City hired Brian Mecham, most recently of Patagonia, as its director of North America sales. Mecham returns to Black Diamond, where he worked as a sales representative from 1997 to 2001.
- Neve Designs (www.nevedesigns.com) in Boulder, Colo., hired Andy Burgess, formerly of Eco-Products, The North Face, L.L. Bean, Eagle Creek and GoLite, as its new executive vice president.
- The Rossignol Group (www.rossignol.com) hired Ryan Green as its U.S. Nordic Division manager. Green, who held previous positions with the company and Superfeet, will be based in Park City, Utah.
- Nike, Inc. (www.nike.com) announced Michael Egeck as the new CEO of Hurley (www.hurley.com).
- Obermeyer (www.obermeyer.com) in Aspen, Colo., promoted sales representative Greg Morrison to manage Mid Atlantic and Southeast territories. Morrison has been working with the Obermeyer team for seven years. Head of his own Morrison Sports Marketing, LLC, Morrison is based in Maryland and will report to the company’s founder, Klaus Obermeyer.
- Obermeyer also named Linda Rodney, formerly of Burton Snowboards, as its national sales director. Rodney will be responsible for the direction and management of all sales and business development.
- Mammut (www.mammut.ch) in Shelburne, Vt., recently appointed avalanche safety expert Doug Workman as its snow safety advisor to support and provide service to professional users, including patrollers and guides.
- Sherpa Adventure Gear (www.sherpaadventuregear.com) in Renton, Wash., has chosen new directors to key positions. Amy Lietz Roberts, previously of Outdoor Research, Sierra Designs and Camelback, is the new director of product development and design. Scott Marble has been promoted to director of operations and planning. Chuck Pennington is the new brand and marketing director.
- Yakima (www.yakima.com) in Beaverton, Ore., has hired Steve Harden, most recently of VF Outdoor and previously of Adidas and Hi-Tec Sports, as its senior director of North American Sales.
- Ahnu Footwear’s (www.ahnu.com) in San Francisco, Calif., co-founder and brand director Jacqueline Van Dine has been named to The Wilderness Land Trust’s board of directors.
- Yukon Trading hired Mike Curtis as its key account analyst. Previously with REI and Nikwax, Curtis will aid with the sales agency’s accounts, such as Merrell, Chaco, Marmot, Jetboil, Tubbs, Leki, Pistil and Lorpen socks.
- Icebreaker (www.icebreaker.com) in Portland, Ore., recently named Darren Glassman as the new global general manager of RedRam Brand of merino thermal underwear. Glassman is responsible for managing and growing the new brand, including direct oversight of all manufacturing, operational, sales and marketing activities in each of RedRam’s global markets.
- Icebreaker also announced Max Hofbauer as its general manager Europe. Hofbauer has served as the managing director for Germany, Sweden and Norway since 2009 for Icebreaker.
- BP Associates in St. Paul, Minn., announced the addition of Matt Todd to its sales group. Outdoor industry veteran Todd will move to Kansas City to work with the Outdoor Sales Group at BP in Missouri, Iowa, Nebraska, Kansas and Southern Illinois.
- Suunto North America (www.suunto.com) in Ogden, Utah, announced the addition of three sales agencies to cover markets in the Southwest and New England States: The Alpine Cowboy agency led by Koby and Stephanie Cook; independent sales rep Tom Greer; and Jonathan Vinet and Adam Casey of Pursuit Sales.
- Salomon USA (www.salomon.com) in Ogden, Utah, recently appointed Isaac Wilson as its new Nordic product manager.
- SCARPA North America (www.scarpa.com) in Boulder, Colo., added new sales representation in the Northeastern United States. Velocity Sales, which includes Mike Schmidt, Bill Bruzzese and Jason Cote, will represent the SCARPA brand in New Hampshire, Vermont, Massachusetts, Maine, Connecticut and Rhode Island.
- Jackson Hole, Wyo.-based Mountain Khakis (www.mountainkhakis.com) has launched its new Campus Program to outfit campus-related groups such as outdoor programs, fraternities, sororities and club sports.
- Austrian Fischer Skis unveiled its new website – www.fischersports.com – which features expanded product information, 14 new videos a global dealer locater and unlimited, free high-resolution photos.
- Columbia Sportswear (www.columbia.com) launched new Columbia- and Sorel-branded e-commerce sites in Canada and eight European countries. The latest additions in Canada, United Kingdom, France, Spain, Germany, Italy, Austria, Belgium and The Netherlands, add to its existing sites for 24 total localized e-commerce sites spanning 12 countries.
- Ortovox (www.ortovox.com) recently announced a partnership with Smith Sport Optics (www.smithoptics.com) to be the official avalanche safety equipment supplier for the Prospecting Idaho backcountry playground.
- Talus Outdoor Technologies recently announced a partnership with the northeast buying group Snowsports Merchandising.
- Salomon Sports (www.salomon.com) signed Alpine Cowboy (www.alpinecowboy.com), as its regional marketing agency for specialty dealers in the southwest. Alpine Cowboy’s five-person team in Austin, Texas is led by Koby and Stephanie Crooks.
–Compiled by Ana Trujillo and David Clucas