Elevator Pitch: Tame the Beast
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Elevator Pitches are written by the company and edited for space and clarity. They do not express the opinions of Outside Business Journal or its editors.
Ride the elevator with John Cascarano, founder and President of Tame the Beast.
More than 200 pounds of plastic are produced every year, but only about a third of that gets recycled. The rest ends up in landfills and in the ocean. And that plastic is made from petroleum—keeping us dependent on oil, and increasing the likelihood of environmental disasters.
That’s problem #1. Problem #2, admittedly not as pressing, but personally draining, is that our showers—and our camping dopp kits—are cluttered with ugly plastic bottles, caked with grime and soap scum and on every available ledge. Why pack several bottles when you can pack one? Problem #3: Taking good care of yourself using really high-quality shampoos and body washes made from more natural ingredients can get expensive.
Cascarano knows how important it is to be clean not only in the shower, but in the environment as well. It’s why he developed Tame the Beast refillable hair and body washes made from natural ingredients, to be easy on you and easy on the environment.

A refillable stainless-steel Beast Bottle holds a six-month supply of one of all-in-one hair and body washes, so you only need one product in the shower or at the campground—and it looks cool as hell, if we do say so. Together with the super-light refill pouch, the Beast Bottle has the potential to reduce more than 95 percent of plastic, water, and energy compared to six months’ worth of typical shower products.

There’s a refill for every type of Beast:
• Extreme Yawp All-in-1 Hair & Body Wash ($34.99). Loaded with eucalyptus, menthol, caffeine, moringa, green tea, apple, grapefruit, pomegranate, rosemary, sunflower, shea butter, sugarcane, lavender, vitamins C & E, and Retinol.
• Beast Blue Wash ($19.99). A raw glacial rush of scalp and body tingling ingredients with a dash of lava rock to exfoliate.
So, let’s recap: The refillable Beast Bottle saves you money, lets you get rid of clutter in the bathroom and your travel kit, and offers an effortless way to help take care of the environment.
A Kickstarter for Tame the Beast ends on July 7.
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