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Hot New Product of the Week: Cold Case Gear Aerogel Pouch

Keep your snacks from melting and your phone from overheating in this insulated pouch.


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Cold Case Gear Aerogel Punch on a rock
The first proof concept for the Aerogel Pouch was tested in the mountains of Silver Plume, Colorado.Courtesy

Hot New Products are written by the company and edited for space and clarity. The column was previously called Elevator Pitch. They do not express the opinions of Outside Business Journal or its editors.

Pitched by Jon Rosenberg, founder and CEO of Cold Case Gear.

Cold Case Gear utilizes aerogel insulation to make a line of unique insulating products. Our gear keeps your food from freezing or melting, your water from getting too hot or turning to ice, your electronic devices alive in the cold, and it even keeps isobutane fuel canisters from turning to liquid. Our product line is perfect for backpackers, hikers, skiers, photographers, hunters, or anybody who spends significant time outdoors.

If you’ve ever been hungry on a hike and tried to eat your Clif bar only to find out it was frozen solid, Cold Case Gear makes our products to solve problems like this. Our gear is ultralight and ultra insulating.

Right now, we’re crowdfunding for the Aerogel Pouch. Weighing in at a scant 80 grams, The Pouch is extremely lightweight and won’t take up much room in your backpack. The aerogel insulation carries an R Value of 7. Compare that to a closed cell foam pad that only has an R value of around 2. You can clip The Pouch onto your backpack, harness, sled, or anything else. The exterior is made from a waterproof nylon and we include a water resistant zipper to really block out the elements. The 2.2 Liter volume is large enough for:

  • Water filter
  • Canon/Nikon/Sony camera battery
  • Cellphone
  • Cliff Bar
  • Bag of trail mix

The Kickstarter campaign ends on Aug. 30.

Do you have a new product or company you want to pitch? Here’s how to do it.