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Hot/Not | What outdoor gear is trending this week at The Outpost of Holland in Michigan

Get a real-time snapshot of what's selling like crazy (and what's destined for closeout) in outdoor retail shops around the country...right now.


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Kyle Shields, sales and marketing associate at Outpost of Holland in Michigan, shares what’s moving at his store right now.

What’s hot?

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Patagonia Organic Cotton Quilt Snap-T PulloverCourtesy

With the cooler nights and brisk days ahead, our top products right now are the Patagonia Organic Cotton Quilt Snap-T Pullover and merino wool socks. We can hardly keep them around. The Snap-T Pullover is a warm-but-not-heavy, fashionable piece for men and women alike. 

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Smartwool socksCourtesy

Our merino wool socks from Smartwool, Darn Tough, and Point 6 are perfect for the chilly days and offer obvious performance benefits on the trail. However, we find that customers love the casual styles offered by those brands as well. With Christmas on the horizon, we’ll see those sock numbers only increase.

What’s not?

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Hydration packs at The Outpost of HollandCourtesy

We’ve found that our hydration packs have taken a bit of a sabbatical. Such equipment isn’t really on most people’s mind this time of year. For the most part, we’ll talk about hydration packs as it relates to a customer’s specific need for their activity.