Hot New Product of the Week: Reima Voyager jacket
The first 100-percent recyclable children's jacket allows customers to trace the garment from wearer to wearer, all the way from production to recycling.
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Hot New Products are written by the company and edited for space and clarity. They do not express the opinions of Outside Business Journal or its editors.
Pitched by Reima
At Reima, we believe what’s good for our kids should be good for our environment, too. That was our thinking behind the Voyager jacket, a 100-percent recyclable children’s jacket that comes with a unique ID number you can use to track the garment’s journey from one wearer to the next, all the way to recycling.
Crafted from a single material, the Voyager is built to survive even the hardest weather with fluorocarbon-free windproof and rainproof construction. The jacket’s ID number (optional to register) allows conscientious consumers to follow their garment across generations, with a final goal of returning the jacket to Reima so the old material can be recycled and used to create new products.
We believe that if kids have the chance to enjoy the outdoors no matter the weather, they will naturally develop an interest in protecting the environment. With each Voyager jacket, we’re donating a portion of the proceeds to remove toxic blue-green algae from the Baltic Sea, helping marine life thrive and providing cleaner swimming water for families who call the area home.
Voyager’s design epitomizes everything we hold dear, closing the loop between production, active use, and upcycling. It represents the future our children deserve.
MSRP: $149.95
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