SNEWS® Live: OIA breakfast keynote bridges link between sustainability and business
Jill Bamburg, dean of the sustainable MBA program at the Bainbridge Graduate Institute, was the keynote speaker at the Outdoor Industry Association breakfast on the first morning of Winter Market. SNEWS® Live was on the scene to bring you this podcast.
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This edition of SNEWS® Live is brought to you by The North Face
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SNEWS® Live: During the first morning of Outdoor Retailer Winter Market 2007, Outdoor Industry Association hosted a breakfast featuring keynote speaker Jill Bamburg, dean of the sustainable MBA program at the Bainbridge Graduate Institute.
During her hour-long presentation, Bamburg highlighted the fact that businesses have many options when it comes to creating practices that promote social and environmental sustainability. She also offered up suggestions for individuals, companies and the industry as a whole, adding that sustainability is not only the key to saving the planet, but also makes good business sense.
With a microphone in one hand and a fork diving into bacon and eggs in the other, SNEWS® Live was on the scene to bring you this report.