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Wendy Geister has been an outdoor lover and journalist for more than 15 years. Her editorial career started at Outdoor Retailer magazine in 1992 as Associate Editor. Within two years, she was named Managing Editor. As Outdoor Retailer’s properties expanded, so did Wendy’s responsibilities which included co-founding the Daily Exposure (the daily trade show newspaper), Fly-Fishing Retailer magazine, and Outdoor Retailer’s website. Wendy left Outdoor Retailer on Sept. 1, 2002 and joined SNEWS® LLC — properties include GearTrends.com, GearTrends® magazines, eFITBiz by powered by SNEWS®, the Outdoor Industry Association Member Directory, the Law Review, and SNEWS® (www.outsidebusinessjournal.com). Wendy’s outdoor passions include hiking, kayaking, rock climbing, camping and adventure travel. In addition to land-based adventures, Wendy has also learned how to fly single-engine planes. Based in Montana, Wendy is continually at work plotting her next adventure.
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