Elinor Fish

Newton Running, the leader in natural form running footwear and education, has hired Stuart Johnson as VP of Marketing.

Newton Running is taking its messages of how to run better and healthier to the masses with a seven-figure campaign headlined “Hello Better,” which celebrates how Newton Running shoes replicate the way we ran as children.

Santa Catalina Island Resort Services has hired Backbone Media to manage its public relations and strategic communications. Located 22 miles off the coast of Southern California, Catalina Island is known for its vibrant history as a glamorous retreat

Some of the nation’s top runners, skiers and snowshoers will converge at Vail Mountain on Feb. 12th for the Bud Light Vail Uphill, part of the Winter Teva Mountain Games (WTMG) presented by Eddie Bauer. WTMG will be held in Vail, CO, Feb. 10-12.

Pro Skiers and bikers compete in Free Heels & Wheels, a dual big air telemark ski and freeride bike comp at the Winter Teva Mountain Games presented by Eddie Bauer on February 11 at Golden Peak in Vail.

The Mountain Click Photo Competition presented by Photobucket will award $2,000 in cash prizes to the best photos taken during the Winter Teva Mountain Games presented by Eddie Bauer, taking place in Vail, Colorado, February 10-12, 2012.

Boa’s H3 High Power Platform will be displayed at the ISPO Munich tradeshow taking place Jan. 29 to Feb. 1, 2012. The H3 system is Boa’s seventh-generation snowboard reel platform and delivers watch-like resolution for achieving a customized fit.

Teva's Pair for A Foot program will protect one linear foot of global waterways for every pair of Teva shoes sold.

Newton Running’s Terra Momentus Off-Road Guidance Trainer shoe was awarded “Best Innovative Product of 2010 “ from Triathlon America, an industry organization dedicated to promoting the sport and the business of triathlon.

Newton Running expands executive team, naming Keith Simmons as president and Stephen Gartside as COO.