Lafuma Hires Lee Means to Represent the Outdoor Category in Southeast
Lafuma announces the appointment of Lee Means to represent the outdoor category in the Southeast.
Lafuma announces the appointment of Lee Means to represent the outdoor category in the Southeast.
For Spring / Summer 2012 Lafuma comes to market with a new U.S. designer for their sleeping bag category. Jason P. Belaire, IDSA, is the owner of ENFOQUE design, LLC.
The Lafuma Group America closed its first half of the fiscal year at the end of March and is seeing a 35% growth for the 09/10 fiscal year.
Solid Fall/Winter ‘10 pre-season selling campaign for the Lafuma Group’s U.S. Mountain Division. The Lafuma Group’s “Mountain Division” includes brands Millet, Eider & Killy.
Lafuma America Inc (Lafuma / Millet / Eider brands), subsidiary of the large French outdoor Group ended its fiscal year on September 30th 2008 up 24% compared to 2007.
Lafuma and Millet USA, based in Broomfield, CO, subsidiaries of the Lafuma Group are posting a 33% growth of its outdoor business at month end, July 2008.
Oxbow, officially celebrated the launch of the brand in the U.S. with the grand opening of its Santa Monica store: the first to open in the U.S. The public had a chance to meet the legendary big wave surfer, LAIRD HAMILTON.
The Lafuma group has entered into the initial steps to takeover the company Eider. The transaction should be finalized mid-June.
Millet, a leading European high-end mountaineering brand, has appointed Todd Johnson as its new US Brand Manager. Johnson, formerly Wholesale Manager at Montbell USA, will be based in the Lafuma Group US headquarters in Broomfield, CO.
For Immediate Release Lafuma sees strong growth in the US Market with an increase in sales of 55% at the end of May 2007.