Sierra Trading opens Facebook Store with Adgregate Markets' ShopFans
Leveraging ShopFans, the world's most trusted social commerce technology, Sierra Trading Post's Facebook fans will be able to virally promote and share products while they buy, all through the social 'hooks' within the social network. The result will be fewer required clicks and higher conversions for Sierra Trading Post. The company will be the first major outdoor gear and apparel retailer to open a Facebook store.