Opinion: Companies should make it a priority to boost employee bicycling
Businesses are uniquely positioned to help facilitate a mass shift to bicycling through employer-sponsored bike leasing initiatives and other incentive programs.
Kiran Herbert (she/her/hers) is a writer, elopement officiant, and digital content specialist with a passion for the outdoors. Kiran has worked across the industry as an editor for Mountain magazine, a guide for Backroads Travel, and a marketing manager at nonprofit Camber Outdoors. She holds a master’s in Cultural Reporting and Criticism from New York University’s Arthur L. Carter Institute of Journalism and a Sociology/Anthropology degree from Lewis and Clark College in Portland, Oregon, her hometown.
Businesses are uniquely positioned to help facilitate a mass shift to bicycling through employer-sponsored bike leasing initiatives and other incentive programs.
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