Suunto Rolls Out Interactive Displays
Suunto manufactures a broad line of technically advanced wrist computers for outdoor enthusiasts. Because their watches look similar, yet have widely varying – and complex - functions, Suunto saw a need to help customers with their selection. In order to assist customers in choosing the right watch for their particular sport or activity, they turned to Palo Alto, CA-based Concept Designs to design a point of purchase display to house an interactive touch screen and sample watches.