All-American Fox River Sock Monkey To Lead Cross-Country Adventure in All-New Kia Sorento in “Joyride Dream” Ad to Debut Sunday
A life-size Sock Monkey takes the wheel of an all-new 2011 Kia Sorento CUV during a 60-second ad to run in the third quarter of the big game Sunday. Sock Monkey—the century-old beloved toy handmade from Fox River Mills’ Original Rockford Red Heel® work socks—leads a gang of toys through a series of dream-like adventures.