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Retail Learning

How to Sell: Winter Safety

With more skiers, snowboarders and hikers venturing into the snow-laden backcountry, winter safety gear innovations and sales are on the rise.


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With more skiers, snowboarders and hikers venturing into the snow-laden backcountry and sidecountry, winter safety gear innovations and sales are on the rise.

How to Sell Winter Safety

As the holiday shopping season begins, get a refresher course on the latest winter safety technology and selling tips with this free SNEWS Retail College chapter we published late last winter. It provides the background on the latest gear from beacons to airbags, how to sell them and, most importantly, how to supply awareness and education that could save a life.

A printed version of this digital flipbook (click left was mailed to more than 1,000 specialty retail shops and it is one in a series of special Retail College How To Sell chapters the SNEWS team produces.

If you would like your store’s name added to our mailing list to receive future training chapters, or if you are a manufacturer and would like to find out how you can work with SNEWS in producing a future “How To Sell” guide, contact our sales and marketing director, Elizabeth Averbeck at eaverbeck@aimmedia.com.