Retail College: How to sell trekking poles
This new FREE course will empower retailers with the tools and knowledge to sell more trekking poles.
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Whether they’re used to help reduce knee pain while hiking downhill, add balance while trekking, or to pitch an ultralight tent, trekking poles can be a great addition to a hiker’s gear closet. But there’s more to the category than ensuring he has the right length pole. With SNEWS’ Retail College: How to Sell Trekking Poles online course, sales associates will dive into proper fit and adjustability, pole material, and the pros and cons of one pole versus two. With this course you’ll learn the ins and outs of helping customers find the right pole—or poles—for them.
To create this course, we partnered with Chris Casserly, department manager of packs and camping at Outdoor Gear Exchange.
And in a special video lesson, retail rock star Malcolm Daly explains the epic fall and resulting amputation that made him a huge advocate for trekking poles.
You’ll also learn:
- How to engage your customer and ask the right questions
- Understanding the benefits and uses of trekking poles
- Differentiating pole materials and styles
- Understanding the benefits of key features
All our courses are FREE to qualified retailers. They’re quick and easy to take on any mobile device (and a great way to hone your skills during slow times in the shop).
More Retail College courses
Check out all our other courses, all free to qualified retailers.
How to Sell Water Bottles & Hydration
If you’re a brand interested in sponsoring a new course category, please reach out to Casey Vandenoever at cvandenoever@aimmedia.com.