2012 SIA Snow Show Smartphone App is Live

This week, SnowSports Industries America (SIA) went live with its new smartphone application for the 2012 SIA Snow Show. Working with a new developer, Sherpa Solutions, the new SIA Snow Show App taps into dynamic app technology to create a personalized mobile experience for attendees – before, during and after the Snow Show. Download on iTunes or the Android Market.

App image with link to http://siashowapp.com/landing/

Compatible with iPhone, iPod touch, iPad, Android and a web-based versions for Blackberry and Windows phones, the SIA Snow Show App provides users with loads of features to help plan for, navigate and remember the 2012 Snow Show including:

• SIA Show Show info – news, events and updates happening during the Show
• On-Snow Demo/Ski-Ride Fest info – location, events and brands
• Interactive Floor Plans with Mapping System
• Detailed exhibitor information
• Personalized information, schedule appointments — access before and after the Show
• Events and Seminar listing with note taking feature
• Stay connected on Twitter (#SIA12), Facebook, YouTube and Vimeo Channels
• Digital Show publications links – The Guide, Snow Show Preview and Snow Show Daily
• Track down the best Denver bars and restaurants with Google Maps
• French-translated sections
• Here & Now feature during the Show

For more information on downloading a free SIA Snow Show App please go to: www.SIAShowApp.com

For 24/7 updates on all things 2012 Snow Show, be sure to visit the SIA Social Dashboard to stay connected with us through the SIA Facebook page, SIA’s Latest and on Twitter — we’ll be sending highlights before and during the Show to keep you in the know. When tweeting about the Show, please add #SIA12 to join in on our Twitter feed.


– SIA –
SnowSports Industries America (SIA) is the national not-for-profit, North American member-owned, trade association representing suppliers and service providers of snow sports products with constituents in the retailer, rep and resort communities. Established in 1954, SIA annually produces the SIA Snow Show, the largest snow sports industry trade show, on-snow demo and networking environment globally, while delivering invaluable data/research reports including the Snow Sports Market Intelligence Report, SnowSports RetailTRAKTM and Executive Market Summary. SIA helps grow the industry with consumer initiatives and websites, snowlink.com and wintertrails.org, marketing products, services and programs helping our Members operate more efficiently, bring their products to market and increase participation in snow sports. For more information, check out snowsports.org. SnowSports Industries America, 8377-B Greensboro Drive, McLean, VA 22102-3587 (Washington, DC area). Phone: 703.556.9020, Fax: 703.821.8276, Email: SIAmail@snowsports.org.