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SAN DIEGO, Calif. (January 28, 2006) — Adventure 16, today announced that Cascade Designs has been chosen as its â€œ2005 Vendor of the Yearâ€ and that Patagonia’s Bremen Schmeltz has been chosen as â€œ2005 Rep of the Yearâ€.
Adventure 16 judges its yearly recipients on a dozen criteria ranging from their dedication to specialty retail, to providing exemplary salesperson education, to giving back to the community and promoting causes which protect the natural environment and promote responsible outdoor education.
â€œWe are very fortunate to be able to work with so many great manufacturers and reps in our business,â€ said John D. Mead, president of Adventure 16. â€œEvery year, we think about the one company and the one rep who outdistanced the rest. Giving this recognition and thanks is a big deal for us.â€
Mead went on to say, â€œOur friends at Cascade Designs have not only provided us with a wide range of innovative, functional and beautifully designed gear, but they also help us reach out to our customers and promote the joys of wilderness exploration. They never seem to be completely satisfied with what they accomplished last year and as a result continually ask how they can work with us to improve next year. We welcomed them into our Key Vendor program last August and they knocked our socks off right out of the gate.â€
Mead had this to say about A16’s Rep. of the Year: â€œWe have worked with Bremen for only 2 years now, but he’s made a big impact in that short time. He is a wonderful advocate for Patagonia and it’s far reaching environmental initiatives and is also a strong a supporter of the specialty outdoor retailer. His hard work, creativity and infectious enthusiasm are invaluable and greatly appreciated.â€