Atlas Carries Snowshoe Innovation Through Children’s Line
New Youth Snowshoe Designs are Introduced at Outdoor Retailer Winter Market 2011
Get access to everything we publish when you sign up for Outside+.
Seattle, Wash. (Jan. 20, 2011) – Atlas’ dedication to providing the most innovative, technologically advanced snowshoes available doesn’t stop at the adult level. New for Outdoor Retailer Winter Market 2011, Atlas presents a redesigned youth snowshoe line. The new Atlas Spark 20, Echo 20, Sprout 17 and Mini 17 youth snowshoes maintain the same quality components, comfort, and ease of use as their adult models, but with cool new graphics to get the kids excited for a day in the snow.
Atlas Spark 20 and Echo 20
Built on Atlas’ proven, proprietary V-Frames and solid tempered steel toe and heel traction, the Spark 20 and Echo 20 offer the performance needed to keep kids smiling and hiking all day. The new Spark and Echo are designed and sized to fit fast-growing adventurers ages 8 to 12, with cool new boys’ and girls’ graphics. The simple and intuitive Grom binding hugs the foot, providing warmth, eliminating pressure points and reducing the hassle of straps. The fixed toe cord keeps the snowshoe underfoot and allows easier maneuverability. Featuring hallmark Atlas durability, these snowshoes are built with sturdy materials that stand up to kid’s abuse. SRP: $79.95
Sprout 17 and Mini 17
The bright new designs on the Sprout 17 and Mini 17 boys’ and girls’ snowshoes will instill winter’s wonder in young children ages 4 to 8. The smaller-sized Grom bindings are easy-to-use and comfortable on little feet. The molded V-Frame decks provide stability and durability for snow play, while maintaining the functionality and effortless stride of an adult V-Frame shape. The Snowflake Molded Traction accompanies the steel toe crampon to provide excellent grip without excess metal, and kids will love to see the Atlas snowflake stamps left in the snow. SRP $59.95
Visit us at Outdoor Retailer Winter Market 2011, Booth # 34113
ABOUT ATLAS SNOW-SHOE COMPANY
Dedication to the winter journey motivates Atlas to deliver the most technically advanced, high performance snowshoes available today. Atlas brought snowshoeing into the modern age by developing Spring-Loaded™ Suspension, the first snowshoe innovation in more than 40 years. With 19 patents and counting, Atlas continues its quest to design superior snowshoe products for the outdoor hiking and fitness enthusiasts and deliver the best overall snowshoeing experience possible.
For more information about Atlas Snow-Shoe Company’s products and programs, visit www.atlassnowshoe.com or call 206-805-4800, x 2888.