Beyond Coastal Sun Care supports Rebecca Rusch’s Ladies Lounge

SALT LAKE CITY, UT. –Beyond Coastal, manufacturer of clean, healthy sun care products for the outdoor lifestyle, is supporting cyclist Rebecca Rusch at the Sea Otter Classic’s “Ladies Lounge.” Sea Otter will also serve as the launch for Rebecca’s five city SRAM Gold Rusch Tour. The tour is designed to encourage women to get outdoors and on their bicycles. As one of one of the most celebrated cyclists in the world, Rebecca is the ideal “spokes”-woman and bicycle advocate. Her palmares includes back-to-back Leadville Trail 100 victories and three 24 Hour Solo Mountain Biking World titles. The Sea Otter Ladies Lounge will feature a number of top female mountain bikers giving tech clinics and skills discussions.

Rebecca will be in the Ladies Lounge from 2 – 4 p.m. each day of Sea Otter and will hand out samples of Beyond Coastal’s broad spectrum UVA/UVB coverage formulas such as the new Face Stick and the Natural Clear SPF 30. Beyond Coastal’s unique formulas are developed for athletes and are loved for their non-stinging and non-greasy qualities. All Beyond Coastal formulas are fragrance free, oil free and paraben free and help improve skin health with natural ingredients such as green tea, grape seed and shea butter.

“Beyond Coastal’s new Face Stick is a no-brainer for cyclists. Its mini deodorant-like container fits perfectly in a jersey pocket or saddlebag and allows you to keep your gloves on while applying,” Rusch said. “I love the simplicity, the ingredients, and the convenience the Face Stick offers and I have no doubt the Ladies Lounge will be abuzz over it.”

Besides bike racing, Rebecca enjoys paddling, rock climbing, wilderness navigating and skiing. Her year round exposure to the elements, including high altitude rides on continents around the world, has nurtured her pledge to healthy skin protection. Rebecca is the perfect advocate for a whole-body commitment to health, encouraging the use of sun care products that promote skin safety.

Beyond Coastal is one of only 39 companies recommended by the Environmental Working Group out of a total of 500 in their 2010 consumer report. This recognition puts Beyond Coastal among the top 1 percent of all sunscreens brands in the US. As a Compact For Safe Cosmetics signatory, the company makes the cleanest and safest formulas possible.

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About Beyond Coastal

Beyond Coastal’s mission is to offer the cleanest, healthiest sun care products possible at a reasonable price. Their formulas contain natural ingredients; Yerba Mate, Green Tea, Algae Extract, Grape Seed, Pro Vitamin B and Rose Hip Oil that Protect, Nourish, Repair, and

Hydrate. It’s nutrition for the skin!

Beyond Coastal products can be purchased on www.beyondcoastal.com.