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KENT, Wash., (Dec. 14, 2021) — Alta Cycling, a leader in the cycling industry, will be attending the eMobility Experience at the Consumer Electronics Show (CES) 2022 in Las Vegas, January 5-8, 2022. Both the Diamondback and IZIP brands will be exhibiting and participating in workshops and educational sessions that aim to continue the push for sustainability and increased access to transportation.
The CES show is the leading B2B trade show for consumer electronics products, and its 2022 theme is mobility. There will be a full eMobility Experience and Test Track, where attendees will be able to test ride as many as 100 different legal electric-assist products, including Diamondback’s and IZIP’s demo fleet of electric bikes. This show marks a shift for CES as products that incorporate increased mobility and access have become increasingly relevant over the past few years.
“Alta Cycling Group is looking forward to bringing our Diamondback and IZIP eBikes to the eMobility experience at the Consumer Electronics Show (CES) in January,” said CCO of Alta Cycling Group, Larry Pizzi. “The global pandemic has triggered a paradigm shift in attitudes about bicycle use for an alternative mode of transportation and e-bikes are center stage. They have become the fastest growing vehicle category, highlighting the inefficiencies in other modes of transportation. E-bikes are truly a game changer and we invite everyone attending CES to come take a test ride and participate in our educational sessions.”
Pizzi will be there to speak with attendees and offer his insight during an educational session about the industry ebike battery recycling program with PeopleForBikes. Additional sessions will be announced shortly.
The CES show will take place on January 5th through the 8th, 2022. For additional information on the CES show and the eMobility experience, please see. To learn more about Alta Cycling Group please see here.
About Alta Cycling Group
Alta Cycling Group is a premier cycling company offering mid-range to upper level bicycles, bicycle parts, and accessories to North America. Our brands include Diamondback, IZIP, Redline and Haibike. Alta is committed to constant innovation, cutting edge technology and providing the best possible experience for our customers. www.altacycling.com
Verde Brand Communications