CAKE announces the :work series – electric mopeds and motorbikes optimized for mobile workforces
CAKE :work will be unveiled at the International Motorcycle and Accessories Exhibition (EICMA) - the most important trade fair event for the entire 2-wheel sector - in Milan, Italy on Tuesday, 23rd November
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TUESDAY, NOVEMBER 23RD – STOCKHOLM, SWEDEN – CAKE (www.ridecake.com), the Swedish maker of premium lightweight, electric motorbikes, today announces the launch of CAKE :work; a new series of powerful and durable electric utility vehicles designed and developed for professional applications such as delivery drivers (food and parcel), craftsmen, and service professionals.
With the launch of the :work series, CAKE will speed up the transition to sustainable cities and facilitate significant cuts in emissions by offering solutions and opportunities for businesses striving to develop environmentally sustainable and more efficient services and logistics. The new series of professional-grade electric two wheeled vehicles addresses several urgent challenges facing metropolitan areas worldwide.
Globally there are two billion fossil fuel-driven vehicles on the road that emit five gigatons of CO2 annually – driving climate change. To date, more than 150 cities worldwide have announced restrictions on combustion engine transportation. Innovation and investment in sustainable transportation must happen at haste, to navigate tighter emissions targets and restrictions on fossil-fueled vehicles.
“The CAKE :work series offers the immediate potential of moving last-mile deliveries and mobile workforces away from traditional solutions for urban transportation, clearly exceeding the efficiency of both cars and bicycles, making this initiative our single most important contribution to date in speeding up the process towards a zero-emission society”, says Stefan Ytterborn, founder and CEO of Cake. “Any industry that handles large volumes of short-haul transportation of both people and goods understands the daily struggle with traffic jams, parking fines, and the need to find both economical and sustainable fossil fuel-free vehicles. At CAKE, we truly believe that the future for last-mile deliveries will be electric and run on two wheels.”
CAKE for professionals
Designed and developed in close collaboration with different professional user groups, the new :work series builds upon CAKE’s three existing platforms: Kalk (high performance off road), Ösa (modular utility bike), and Makka (urban commuter). Optimizing power, reach, efficiency, and capacity, the adjustments and reinforcements specific to the :work series include an increased range that allows the bike to run for the full working day, and power support which enables workers to power electronic tools or regulate the temperature of food delivery boxes, for example. Additionally, :work has an increased towing capacity as well as a more compact design, such as narrower handlebars, allowing riders to more easily weave between cars. CAKE is also offering a wide range of purpose-built accessories that will allow riders to customize their bikes, as well as 19 complete configurations.
The :work series is built to endure the demands of the working professional, offering a low total cost of ownership and, as a result, increased profit margins. Additionally, much like the other series, they are designed to have minimum impact on the environment. This makes it an ideal solution for last-mile deliveries (an industry which is expected to be worth over $200 billion by 2027), the e-commerce delivery sector (growing by more than 78 percent in 100 of the world’s largest cities), and food deliveries, which are predicted to grow by 60 percent.
Attendees of EICMA – 23-28 November – can visit Cake in Hall 24; Booth A90 for a display of 13 bikes in total, including five different configurations of CAKE :work.
For further information:
Media inquiries: email@example.com
Cake pressroom: ridecake.com/en/pressroom
CAKE is a Swedish company with a clear mission to inspire towards a zero-emission society, by combining excitement and responsibility in its development of light, quiet, and clean high-performance electric motorcycles and mopeds. Its first model, the Kalk, debuted at Denver’s OR and Munich’s ISPO shows in January 2018 and has received numerous accolades, including the 2019 and 2020 Red Dot Design Award, IF Design Award, Automotive Brand Contest Award, and “Best in Show” designation by several outdoor industry publications. In 2019, CAKE launched the Kalk&, a street-legal motorcycle as well as Ösa+ and Ösa Lite, a utility platform with an integrated power station and off-road capabilities, which extended their award-winning streak. Kalk INK debuted in March 2020, with the street legal Kalk INK SL entering the line in April 2020. CAKE expanded into the race scene in November 2020, launching the Kalk OR Race and Kalk INK Race. In September 2021, CAKE released a convenient and light city moped, the Makka, expanding the user matrix further.
Learn more about CAKE at: www.ridecake.com.