Brooks-Range Sponsors USARA Adventure Racing Championships

FREMONT, CALIF. (April 30, 2010) – Brooks-Range Mountaineering Equipment announced today that the company will sponsor the USARA National Championships, which will culminate after more than 45 regional qualifier events around the country and will take place in Hidden Valley, Pa. October 14-16, 2010. USARA announced the Brooks-Range line of All-In-One Adventure Racing Map Tools™ as the official USARA map tools.

“We are so excited to be venturing out into the Adventure Racing category,” said Matt Brooks, president and founder of Brooks-Range. “It is a natural transition as many backcountry enthusiasts are getting more involved in adventure races, and as such, the sport is quickly gaining in popularity. This relationship and these events will introduce Brooks-Range to a whole new consumer who may not be familiar with the brand.”

“The USARA is very excited about the partnership with Brooks Range,” said Troy Farrar, president of USARA. “Brooks Range has always made functional, high quality gear and now they are producing some adventure racing specific equipment. The partnership is a natural fit and we look forward to working with Brooks-Range to grow both the sport of adventure racing and the number of outdoor adventurers in general.”

About Brooks-Range
Brooks-Range is a manufacturer of mountaineering and outdoor equipment located in Fremont, Calif., providing innovative, top-quality backcountry and outdoor gear for professional guides and recreational travelers alike. Brooks-Range products — designed to deliver the ultimate in utility, comfort and safety in the backcountry and outdoors – are tested by some of the world’s top mountaineering, avalanche and backcountry professionals. These experts form the core of the Brooks-Range Advisory Board. Most products are made in the USA and are sold at outdoor retail shops nationwide, and on the web at www.brooks-range.com.

About USARA
The United States Adventure Racing Association “USARA” was created in 1998. The goal of the USARA is to provide for the health, welfare, and safety of participants and spectators. The USARA developed safety standards and ecological standards to provide guidance and assistance for race directors so they may conduct fun, safe, and fair events while providing for the continued sustainability of adventure racing. The production of events such as the USARA Adventure Race National Championship and the USARA National Ranking System have continually elevated the sport. The USARA has served over 2500 national events and is focused on the continued positive growth of the sport of adventure racing.

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