Press Releases

Buck Knives Goes with CenterStone for Online B2B Solution

Dealers and Sales Reps to have E-Commerce Ordering Capability with 100-year-old company

For immediate release, Post Falls, Idaho and Denver, Colo. – CenterStone Technologies, Inc., an international developer of Web-based sales order management software for manufacturers of apparel, footwear, equipment and accessories, today announced that Buck Knives of Post Falls, Idaho has selected the company’s iVendix software application. iVendix will provide Buck Knives with a business-to-business (B2B) online ordering solution for their retail dealers and sales reps in North America. When Buck Knives goes “live” on the application later this year, dealers and sales reps will be able to view automated catalogs, check on the availability of product, place orders, and track and monitor the status of those orders using iVendix since it is accessible 24/7 via the Web.

“Since 1902 the Buck family has been proud of the service that it provides to the specialty retail community. To continue this tradition of superior customer service in today’s business environment, Buck Knives needs a reliable B2B ordering tool,” said David Visnack, Vice President of Marketing for Buck Knives. “In our mind, a proven solution is one that retailers will quickly adopt, and in outdoor recreation and sporting goods CenterStone has rapidly become the industry standard. With many thousands of specialty retailers already using their Web-based application, we are confident that Buck dealers will also be quick to embrace CenterStone’s iVendix solution. And because this new solution is internet-enabled, and available 24/7, our dealers will be able to spend more time during the day on their shop floors with their customers and still be able to conduct business with Buck Knives after normal, retail business hours. We want our dealers to see product availability and be able to place orders 24/7. Having the best products has always been an important tradition of the Buck family, but being easy to do business with, will also help Buck Knives continue to set its brand apart, and it will contribute to the ongoing success of our specialty dealers. With this new sales order management solution, Buck Knives expects to take a leadership role by setting a new standard for customer service in the hunting and fishing industries.”

“We are honored that such an iconic and storied brand as Buck Knives has selected CenterStone for their B2B solution. C.J. Buck, Dave Visnack and the whole senior management team at Buck clearly understand the importance of this initiative, which will help Buck Knives continue to maintain its leadership position in the hunting, fishing and outdoor recreation space,” said Tom Detmer, chief executive officer of CenterStone Technologies. For over 100 years, specialty retailers have helped Buck Knives build their world-renowned brand. Buck Knives understands the value that this distribution channel provides in supporting, promoting and protecting the company’s brand identity. We are truly excited and pleased that Buck Knives has chosen to partner with CenterStone to help with their continued growth in specialty retail.”

“We interact with hundreds of specialty retailers every day, and they are very vocal about wanting to conduct business at their convenience on a 24/7 basis using the CenterStone B2B solution. According to our most recent retail survey results, 54 percent of retailers spend more with vendors who have online ordering systems like CenterStone’s, and they spend, on average, 13 percent more with these vendors. Our iVendix solution delivers a large and extensive user community that is continuing to grow at a very rapid pace. And it is the adoption rate by this user community that will drive the ROI for Buck Knives and will help them continue to grow their brand in the specialty retail channel,” Detmer said.

Brands that currently use CenterStone’s Software-as-a-Service (SaaS) model and make the company’s other solutions available to retail customers and sales reps include: The North Face, JanSport, Vans and VF Imagewear, part of VF Corporation (NYSE: VFC); Pearl Izumi, a division of Nautilus, Inc. (NYSE: NLS); Marmot Mountain, Ex Officio, Marker Apparel, Adio Footwear and Planet Earth, part of K2 Corporation (NYSE: KTO); Under Armour (NYSE: UA); Helly Hansen; Perry Ellis Intl. (NASDAQ: PERY); Geneva Watch Group; Cleveland Golf, and Fidra Golf, part of Quiksilver, (NYSE: ZQK); SmartWool, a division of Timberland (NYSE: TBL); RipCurl; Billabong; Sport Obermeyer; Smith Optics; KHS Bicycles; Dale of Norway; O’Neill Clothing; Hot Chillys; Petzl; Sole Technology; Icebreaker; Four Star Distribution (parent of C1RCA brands) and others.

About Buck Knives

Based in Post Falls, Idaho, Buck Knives – since 1902 famous manufacturer of pocket, folding & fixed blade knives & multi-use equipment for sports, work, utility and outdoor recreation-hunting, fishing, camping, hiking, backpacking, climbing, survival/tactical, diving/boating. Also custom & collector knives. To locate the nearest dealer, visit us at, or call 800-326-2825.

About CenterStone Technologies, Inc.

CenterStone Technologies, Inc. operates a Software-as-a-Service (SaaS) platform and provides Web-based sales order management applications in six languages and local currencies in North America and Europe with widespread adoption by specialty retailers on those continents. As a result, CenterStone’s international e-commerce solutions are on track to process more than one billion dollars in wholesale transactions in 2007. iVendix and Escape applications open a new marketplace for vendors by enabling retail dealers and sales reps to view online catalogs and inventory availability, create sales proposals and to place preseason orders, reorders, and retail employee orders more effectively and efficiently with their vendors. CenterStone Technologies makes vendors more competitive by providing increased inventory turns at retail, reduced customer service costs, and greater speed to market, thus improving relationships with their customers–retail dealers. Additional information about CenterStone Technologies, Inc., based in Denver, Colo., with offices in San Diego, Calif., and Paris, France, can be found on the company’s Web site at or by contacting OnTarget Public Relations at 303-333-1516.

Editor’s Note: Product and company names mentioned herein may be trademarks and/or registered trademarks of their respective owners.
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