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Press Releases

Buff, Inc. Renews Pacific Crest Trail Association Partnership

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Buff, Inc., U.S. subsidiary of Original BUFF®, SA and creators of versatile performance headwear, announces the renewal of their long standing partnership with the Pacific Crest Trail Association (PCTA), as a Columbia River partner.

Buff continues to support the mission of the PCTA to protect, preserve and promote the Pacific Crest National Scenic Trail, making sure the 2,650-mile-long wild and scenic pathway from Mexico to Canada is in the best condition for hikers and other outdoor enthusiasts.

“This will be our 3rd year as Columbia River Partners,” said Shirley Choi Brunetti, VP and General Manager, Buff, Inc. “The Pacific Crest Trail provides millions with the chance to be active and stay healthy. Here at Buff we’re passionate about adventure in our natural surroundings so it gives us great pleasure to support the incredible work done by volunteers of the PCTA, who are protecting this world-class scenic trail.”

Angie Williamson for the PCTA said, “We are proud to once again partner with Buff. Their support feeds, trains and equips our volunteers, protects the trail and makes our work possible. Each donation represents a commitment and connection to the Pacific Crest Trail.”

On top of financial support, Buff provides a number of their signature Original BUFF® Pacific Crest products for the PCTA to use for volunteer appreciation gifts every year. 

To find out more about Buff and to purchase the aforementioned Original BUFF® Pacific Crest headwear, please visit For additional information on BUFF® products contact Harry Benyon at


About BUFF®

Founded in 1991, BUFF® is the original multifunctional headwear brand, having premiered and innovated the tubular headwear category. Partnering with superior manufacturers of raw materials and incorporating state-of-the-art fabric technologies such as COOLMAX®, Polygeine®, Polartec® and 100 percent Merino wool, BUFF® has built a world-renowned lifestyle brand recognized by athletes and outdoor enthusiasts for its quality, craftsmanship, and customizable design and style options. BUFF® products are sold in more than 70 countries across the globe and top outdoor sporting retailers across the U.S. Original Buff, S.A. is headquartered in Spain and its U.S. subsidiary, Buff, Inc, is located in Santa Rosa, California.

About Pacific Crest Trail Association

The Pacific Crest Trail Association is the only nonprofit organization dedicated to preserving and protecting the entire Pacific Crest Trail. The PCTA coordinates trail maintenance and volunteer training, advocates for the trail with elected leaders and government land managers, and provides information about using the trail. The Pacific Crest Trail is more than just a hiking and horseback riding trail. It offers a special and unique experience that allows people to leave behind the modern world and reflect on