Press Releases

BUFF® Welcomes New Director of Sales to USA Team


BUFF® Welcomes New Director of Sales to USA Team


Santa Rosa, CA, March 21st, 2017 — Buff, Inc., the U.S. subsidiary of Original Buff, SA creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, are honored to announce the addition of Kristin Moynihan Greenbaum as U.S. Director of Sales for Buff, Inc.

As a 6-year veteran in the outdoors sports industry, Kristin has honed her extensive sales management and merchandising skills from her positions with leading industry firms including Eddie Bauer, Starbucks, Unionbay and Coal Headwear, and in roles such as VP of Sales with Pow, Inc., and VP of Sales and Merchandising with China based HAOHWA, specializing in private label programs.

“Kristin brings a wealth of experience in both core outdoors and top tier sports accessories sales, and we are excited to have her on board to continue to bolster the upward growth of Buff, Inc. across our many platforms and categories,” said Buff, Inc. General Manager Shirley Brunetti. “With the addition of our new run and outdoors line for Spring ‘17, and our patented cold weather technology ThermoNet, new for Fall ‘17, there has never been a better time to augment our already stellar team. With Kristin’s diverse sales management expertise, we are confident that she will ensure the consistently positive Buff, Inc. brand customer and consumer experience.”

Newly married and a passionate Washingtonian, Crystal Mountain skier and Seahawks fan, Kristin will be based from her WA home office with regular headquarter visits to Buff Inc’s Santa Rosa, CA office. Buff Inc. is thrilled to welcome Kristin to the team.

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About BUFF®

Founded in 1991, BUFF® is the original multifunctional headwear brand, having premiered and innovated the seamless tubular headwear category. Partnering with superior manufacturers of raw materials and incorporating state-of-the-art fabric technologies, BUFF® has built a world-renowned lifestyle brand recognized by athletes and outdoor enthusiasts for its quality, craftsmanship, and customizable design and style options. Founded on innovation and high-performance, the BUFF® product line has continued to expand to include items for extreme weather conditions and UV protection, as well as a diverse range of sports accessories, hats, caps, and arm sleeves. BUFF® products are sold in more than 70 countries across the globe and top outdoor sporting retailers across the U.S. Original Buff is headquartered in Spain and its subsidiary, Buff, Inc, is located in Santa Rosa, California.