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Camber Outdoors (formerly OIWC) Announces Rose Marcario, CEO and President of Patagonia, as its Thought-Leader Keynote Speaker at Outdoor Retailer Winter Market

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BOULDER, Colo. – November 10, 2016– Camber Outdoors (formerly OIWC) is pleased to announce Rose Marcario, CEO and President of Patagonia, as the featured speaker at Camber Outdoors Thought-Leader Keynote at Outdoor Retailer Winter Market on Thursday, January 12, 2017 from 7 to 9 am at the Marriott Downtown City Creek, Salon F-I, Salt Lake City, Utah.

“We are honored to provide a forum for Rose to share with other industry leaders and influencers Patagonia’s philosophy around how workplace culture drives inclusion and innovation,” said Deanne Buck, executive director of Camber Outdoors. “Since joining Patagonia as the CFO and COO in 2008 and assuming the CEO and President position in 2013, Rose has continued to evolve the iconic brand for greater impact, profitability, and social effect. Under Rose’s leadership, Patagonia is driving the national conversation around ROI for doing the “right” thing- from on-site childcare facilities to “don’t buy our clothes.”

Exclusive to Camber Outdoors, the Thought-Leader Keynote presentations are a unique platform for CEOs in the active-outdoor industries to engage a peer-to-peer dialogue that explores business sustainability and growth through leadership diversity and company culture.

In previous years, attendees have benefited from the insights of trailblazers such as former CamelBak CEO Sally McCoy, REI CEO and President Jerry Stritzke, Burton Snowboards CEO and Co-Founder Donna Carpenter, former Black Diamond CEO Peter Metcalf, and many more.

“Launched in 2012,” continued Buck, “the thread that connects each presentation is that presenters speak from their own experiences and focus on what is important to themselves and their businesses. We are proud to be leading this conversation and showcasing companies and leaders who are trail blazers.”

For more information:

About Patagonia

Founded by Yvon Chouinard in 1973, Patagonia is based in Ventura, California. A certified B-Corporation, Patagonia’s mission is to build the best product, cause no unnecessary harm and use business to inspire and implement solutions to the environmental crisis. The company is recognized internationally for its commitment to authentic product quality and environmental activism, contributing over $78 million in grants and in-kind donations to date.

About Camber Outdoors

Founded in 1996, the Camber Outdoors (formerly OIWC) envisions a future of “Everyone’s Outdoors.” It is the only national organization dedicated to achieving equality for all women in the outdoors, from backcountry to boardroom through innovative and thought-leading programming and initiatives, including: the Thought-Leader Keynotes, CEO Pledge, Pitchfest, and Cross-Industry/Company Mentoring Program. Over 170 corporate and 4,000 individual members support Camber Outdoors. Learn more at Camber