CamelBak Partners with Skullcandy to Create Limited Edition Packs

New for 2007, CamelBak® Products LLC, the world leader in hydration systems, introduces the Limited Edition Hellion Skullcandy pack. The new Limited Edition Hellion SC offers snowboarders and skiers the ultimate hydration pack with the ultimate in audio integration. The Skullcandy LINKâ„¢ system enables users to listen to their favorite tunes or talk on their cell phone, completely hands and headset free, all with the touch of a button on the harness of the pack, eliminating the hassle of shedding gear to turn on an MP3 player or answer a phone. The Skullcandy LINK system will also be featured on CamelBaks’ awarding-winning M.U.L.E. mountain biking hydration system in Spring 2007.

“CamelBak has always been about improving outdoor experiences through the most innovative hands free hydration solutions,” said Mac Tillman, Vice President of Marketing and Product Management at CamelBak. “Our partnership with Skullcandy brings a whole new dimension to the experience by incorporating the industry’s best MP3 and cell phone integration technology into our most popular winter backcountry pack.”

“When Skullcandy designed the Link Audio Technology, active outdoor sports like snowboarding and mountain biking were the #1 focus,” said Rick Alden, Skullcandy. “Nobody does hydration packs like the originator in the space, so CamelBak was our obvious target partner. There is nothing quite like running a technical descent, rocking your music, and answering cell calls, all without ever taking your hands off your handlebars.”

Integrated Skullcandy Technology
The Limited Edition Hellion SC integrates Skullcandy’s award-winning LINKâ„¢ technology into CamelBak’s most popular winter backcountry pack. The pack contains an AA battery-powered amplifier that fires sound out of 60mm speakers embedded in the upper straps. These specially tooled waterproof speakers, along with a mobile mic embedded into the strap, allow you to listen to music and take phone calls simultaneously hands and headset-free. The Skullcandy Soft Switch Panel built into the shoulder harness controls power, volume, and phone function. Just plug in your favorite MP3 player and your mobile phone, place it in the pocket located in the main compartment of the pack and let it rock!

Features
• Built-in LINK Technology
• 60mm x 40mm drivers
• AA battery power amp
• Soft Touch control panel
• Hands free and Headset capability
Integrated Skullcandy LINK Technology
Limited Edition Hellion SC: The Ultimate Backcountry Hydration Pack:
Lose the Crowds without Losing Touch

The Hellion SC carries all the necessities for an all-day outing – shovel, probes, skis or board, and integrates Skullcandy’s LINK Technology into the harness for hands-free access and control of your MP3 player and mobile phone.
Features
• 100 oz OMEGA™ HydroTanium™ Reservoir with Lifetime Warranty
• Skullcandy LINK Technology for hands-free integration of your MP3 player and mobile phone
• Waterproof, headset-compatible speakers
• Carries a board vertically or diagonally or skis diagonally
• Dedicated storage for shovel and probe
• Dual quick release tool holders for shovel handle or ice axe
Price: $250.00
Available: November 2006
About CamelBak CamelBak Products, LLC. is the originator of the Hands-Free Hydration system. Since 1991, CamelBak’s state of the art packs and hydration systems have benefited athletes, outdoor enthusiasts, and military/government professionals around the world. CamelBak continues to deliver innovative hydration products to the market with the belief in the performance advantage that proper hydration can deliver in any situation. The company is a privately held portfolio company of Bear Stearns Merchant Banking (BSMB) and is headquartered in Petaluma, California.
About BSMB BSMB, the private equity affiliate of The Bear Stearns Companies Inc. (NYSE: BSC), invests private equity capital in compelling leveraged buyouts, recapitalizations and growth capital opportunities alongside superior management teams. Since its formation in 1997, BSMB has been an investor in over 50 portfolio companies across a broad range of industries. Recent investments by BSMB include: ACA Capital Holdings, Aearo Technologies (exited in 2006), Balducci’s, CamelBak Products, Cavalry Investments, Churchill Financial Holdings, Hand Innovations (exited in 2006), Multi Packaging Solutions, New York & Company (NYSE: NWY), Reddy Ice (NYSE: FRZ), Seven For All Mankind, Stuart Weitzman, Transamerican Auto Parts Company and Vitamin Shoppe. More information about BSMB can be found at http://www.bsmb.com.