Press Releases

CamelBak Pursuit Series Sells To Capacity For First California Event

Encouraging Numbers Suggest Many More Want Outdoors Adventure Experiences

SAN FRANCISCO, CALIF. — September 5, 2017


Connecting urbanites with the wonders of the great outdoors and providing them the opportunity to learn lifelong skills and passions, the CamelBak Pursuit Series ( provides not only an incredible array of adventure-based experiences, but also a wonderful variety of food, music and nourishment offerings for every type of outdoors-person, and is proud to announce its first sell-out event, at Sanborn, CP, California.

The three-day (with one-day passes available) CamelBak Pursuit Series event kicked off with resounding success at Snowbasin Resort, UT, August 11-13 and is headed to Sanborn County Park, just 50 miles south of San Francisco, this weekend; Sept. 8-10. The Series’ aim is to turn Instagram envy into reality, creating an outdoors immersion experience like no other. At each CamelBak Pursuit Series event, attendees, which are also known as Pursuers, will play hard, have fun, and learn all of the outdoor activities and skills they’ve always dreamt about.

CamelBak Pursuit Series Sanborn CP is now officially Sold Out, indicating that there is a wider community of curious adventurers open to inclusive and immersive outdoors getaways that feature educational and enjoyable opportunities. From registration analysis, trends indicates that urban adventurers and weekend warriors, particularly from close metropolitan hubs such as San Jose and San Francisco, prime locales for professionals with a passion for the outdoors, are avidly seeking a similarly minded community for outdoors endeavors. Pursers for the Sanborn CP iteration of Pursuit Series are coming from 22 States and two countries. The average age of attendees is 34 and the gender split is 55% Female and 45% Male, encouragingly suggesting that women are increasingly seeking out opportunities to combine education and experience in the outdoors, a perfect environment for building confidence, connection and community, along with their male counterparts.

With an all-inclusive construct, Pursuit Series suggests Pursuers bring “just basic camping gear and clothing”; all else will be provided. This encourages those with limited community, know-how, gear, expertise or confidence to have the best possible experience in a multitude of activities and take away life-long skills and enthusiasm for future endeavors and sharing.

“It’s truly exciting to see such a deep interest in Pursuit Series and the diverse spread of Pursuers attending, from all over the US and beyond”, said Julia Stamps Mallon, co-founder of Pursuit Series. “Our aim is to encourage more people in general, particularly those wanting to share and continue their experience and skill-building, to find connection in the outdoors – to a sport, activity, community and nature, all very much at our fingertips during Pursuit Series.”

Between musical immersion and provisions to nourish the soul, the weekend is as active or restorative as Pursuers please. Activities include Dawn Patrol surfing (Sanborn CP only), Mountain Biking, Rock Climbing, Trail Running Clinics, Urban Gardening, Wildcrafting Hikes, Natural Skin and Body Care Sessions, Backcountry Cooking, Meditation and Yoga, Slacklining, SUP, Kayaking, Hiking and Backpacking, Cocktail sessions, Farm to Table Dinners, and many more options to suit every type of Pursuer.

Inclusive and hands-on, this new summit of exploration, connectivity and unforgettable activities is brought to you by The Outbound Collective (, the world’s fastest growing online outdoor and travel community, and CamelBak (, an outdoor industry leader and pioneer of hand-free of hydration. More information and the full schedule for the two locations can be found online at The CamelBak Pursuit Series is a joint venture between The Outbound Collective and Eventus Outdoors.

The CamelBak Pursuit Series:

Salt Lake City, UT (Snowbasin); Aug. 11-13, 2017

San Francisco, CA (Sanborn CP); Sept. 8-10, 2017

Tickets can be purchased on the website at

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Hashtags: #TakeItOutside #InPursuit


Media Contact: Jess Smith, OutsidePR,, 415.565.9530

About The CamelBak Pursuit Series: The CamelBak Pursuit Series is an event that celebrates the outdoors with action-packed weekend getaways in beautiful places. CamelBak Pursuit embraces people from all backgrounds to share in an unforgettable experience that each Pursuer can custom-tailor with activities and educational topics that range from mountain biking to kayaking to introductory seminars on photography or outdoor cooking. Participants choose from a vast number of choices and enjoy a premium experience with professional educators and the best gear.