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Contact: Beth Cochran
Canaima Outdoors Announces the Launch of Slackline Industries
Come see the New Launch at Outdoor Retailer Trade Show, August 6th-9th, SLC Utah
Louisville, CO August 6th, 2014, Canaima Outdoors announces today the launch of Slackline Industries (SI) at the Outdoor Retailer Trade Show August 6th- 9th in Salt Lake City, UT. At the Show, Slackline Industries will announce the new Pro Elite team roster that will include top Slackline athletes such as #1 world ranked Slackliner Felix Carreira, Justin Wagers, Martin Hernandez and several others to be named in the coming weeks. The activities of this new Pro Elite team will coordinated through team manager, Mickey Wilson.
Canaima has been instrumental in catapulting the sport thru the awe inspiring talents of world-class athletes and is proud to continue their association with 2014 Olympic Gold Medalist David Wise in developing innovative and new products targeting the adventure sports consumer.
Canaima is known for creative solutions in event management, promotion, diverse athlete programs, product innovations, and is credited as the industry driver in Slacklining throughout North America and the world, (responsible for the launch and six year distribution of Gibbon Slacklines into the North America market) Canaima also distributes BYA outdoor products. Their aggressive vision in profiling and supporting world-wide athletes and slackline demonstrations has been instrumental to their success and retail relations. slacklineindustries
Ricardo Bottome, CEO of Canaima, explains, “Since ‘08, Canaima Outdoors has been the driving force behind the sport of Slacklining with world class athletes and events – this will only get better! Thru this new partnership, we will be able to increase our financial and personnel investments into more areas of this exciting sport. Canaima will add more community partnerships, work with local governments to develop new parks, support college clubs, schools, gyms and training centers. Our goals include a new hub for research and information into new products and the health benefits of Slacklining. It is a privilege to be at start of a new era with this dynamic sport”.
Derick Cole, President of Slackline Industries notes, “We are extremely excited to have the commitment of our Pro Elite at the start of the global launch of Slackline Industries (SI). We believe SI will rapidly emerge as the premier industry leader and promoter of the sport of Slacklining, and will provide leadership and direction on product innovation, industry promotion, competition scheduling, instructor training and industry standardization around the world.”
Canaima is headquartered in Louisville, Colorado. Their expanding team will continue to grow the Slack Line sport with Slackline Industries (SI), having an intimate understanding of the sport they helped manifest. The crew at Canaima are highly motivated to take SI to new heights through events, athlete exposure, distribution, dealer services, and program expansion. Slackline Industries will be featuring a full line new line of products located at OR in booth #1. SI Products will be available to ship to dealers in the fourth quarter 2014, and buyers can be assured top of the line products, customer service and fulfillments as is customary with Canaima.
About Canaima Outdoors
Located in Louisville since 2008 and founded by Ricardo Bottome, Canaima is a distributor for outdoor gear and recreational products under the BYA brand. Canaima first brought slacklining to the US market in 2008 via Gibbon Slacklines products. Canaima is best known for introducing Slacklining to North America through events, athletes and strong retail relationships. Originating in the climbing world, slacklining has evolved into a cross training, backyard activity, and sport all of its own.
For additional information: Derick Cole: President: d.cole@Slackind.com, 303-443-0163 x102