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Cascade Designs Names Venneri Director of Dealer & Customer Services


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Cascade Designs is pleased to welcome Lizanne Venneri, Director of Dealer & Customer Services. In her role, Venneri will help lead the outdoor equipment manufacturer’s mission to be among the industry’s most progressive customer and dealer service providers.

 Venneri is responsible for training and managing Cascade Designs’ 21 dealer, customer service representatives and warranty staff. She will also be working with the company’s quality assurance, safety, e-commerce and IT teams to ensure that anyone associated with the brand from retailers to end consumers has a positive experience from purchase to warranty.

 “We’re thrilled to have a professional of Lizanne’s caliber at Cascade,” Chas Fisher, Cascade Designs VP of Sales said. “I am confident in her ability to build Cascade Designs’ sales service platform to help further our goal of delivering world-class service to our customers.”

 Venneri has been involved with customer service and account management in over a decade of work in the outdoor industry. Most recently, she worked as the customer service manager for Outdoor Research.

 “Cascade Designs’ brands are recognized as pinnacle products in the outdoor industry,” Venneri said. “Our goal is to reshape a dealer and customer service program that matches the reputation of the gear that so many millions of consumers depend on during their adventures. By injecting a new level of energy into our staff, instituting more efficient programs and updating our technology systems, this company is going to be among the industry’s easiest and most desirable company to work with in the coming months and years.”

Venneri, a Western Washington University grad, is working out of Cascade Designs’ global headquarters and manufacturing facility in Seattle, Washington.

About Cascade Designs

For over forty years, Seattle-based Cascade Designs, Inc. and its brands, Therm-a-Rest®, Mountain Safety Research® (MSR), Platypus®, SealLine®, and PackTowl®, have led the outdoor industry in designing innovative, useful and long-lasting equipment, manufacturing the majority of products in their Seattle, WA, Reno, NV, and Cork, Ireland facilities. From the original self-inflating Therm-a-Rest® camping mattress to the first multi-fuel stove from MSR®, Cascade Designs has developed leading products that explorers, travelers, adventurers, outdoor enthusiasts and weekend campers alike rely on to deliver optimum performance in the outdoors through exceptional engineering and quality. For more information, please visit www.cascadedesigns.com.