Chaco Aid to Lend a Hand to Tornado Affected Southeast

This spring has brought wild weather to many parts of the United States. After many violent storms and tornadoes swept through parts of the Southeast, many Chaco fans, retailers and employees witnessed and lived through vast destruction. In an effort to lend a hand, Chaco teamed with their Chaconian fans as well as four Southeast-based retailers, Mountain High Outfitters, Kinnucan’s, Eagle Eye Outfitters and Alabama Outdoors to better understand disaster relief issues and the local need. These Chaco retailers chose several local organizations that, over the course of the next few weeks, will receive financial support, footwear and accessory products valued at more than $5000.

According to Whitney Conner, marketing manager for Chaco, “Within the Chaco brand, many of us can tell a story about an avalanche, a mudslide, a hurricane or a tornado. We have all witnessed disasters, however, none of our experiences can come near to the most recent experience in the Southeast. We want to lend some love and support to repair lives, homes and smiles.”

Below is a list of the organizations that will receive Chaco Aid.

• Junior League of Birmingham: 2011 Storm Relief, www.jlbonline.com, 205.879.9861

• Humane Society of West Alabama, www.humanesocietyofwa.org, 205.554.0011

• East McFarland Baptist Church, Pastor, Doug Reeves, 6007 McFarland Blvd. E,
Tuscaloosa, AL 35405 205.345.2560

• Tuscaloosa Disaster Relief Fund, www.ci.tuscaloosa.al.us/CivicAlerts.aspx?AID=900, PO Box 020410, Tuscaloosa, AL, 35402, 205.758.7588

Born on the river in 1989, Chaco provides a pure connection to a lifetime of adventure. What started as a sandal for river guides has evolved into sandal, shoe and boot designs offering Chaco accessibility to every day adventures for all types of people. All Chaco footwear features the LUVSEATâ„¢, a contoured platform that ensures a supported, properly aligned and comfortable stride for any activity. As a result, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to many Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health and safety in mind. Simply put, Chaco is fit for adventure. Chaco is a part of Wolverine Worldwide’s Outdoor Group that also includes Merrell and Patagonia Footwear. Chaco, 9341 Courtland Drive NE, Rockford, Mich. 49351. Phone: (888) 737-7001; Fax: (800) 862-6230. www.chacos.com, Facebook: Chacos, Twitter: Chacousa.