CHAOS Heads into Winter with Events and Non-Profits

CHAOS Heads into Winter with Events and Non-Profits

Regional events further brand’s growth and build local support

Steamboat Springs, Co., November 26th, 2014. Sales are again on the rise for Chaos Headwear and CTR-Chaos Thermal Regulation. In the upcoming season, Chaos will again utilize its effective formula of nationwide grassroots programs to build on that success. With a new pro-snow team, Chris Anthony as the spokesperson, and eight event programs, Chaos Headwear is ideally positioned for a year of fresh pow and warm heads.

With US headquarters in Steamboat Springs, pro-snow team includes Chaos veterans, Chris Anthony, with Suzanne Graham, and Colin Spencer as ambassadors. Chaos’ support will help these athletes reach their winter competition goals in style.

Expert skier and longtime Chaos spokesperson, Chris Anthony of Anthony Adventures, will guide the team to another successful season. With over 60 events for Warren Miller Films under his belt, Anthony hosts world-wide extreme ski terrain trips and leads the Youth Initiative Project, which arose from his years of traveling and living the dream as both a pro skier and extreme ski guide and now provides outdoor opportunities for kids that otherwise would never have the chance to pursue their own dreams. Anthony and the entire pro-snow team will continue to inspire the Chaos community through new event programming and nationwide representation within the ski and outdoors industries.

Caption: SSWSC with several special edition hats to celebrate the Club’s 100th anniversary.

Eight exciting new event programs allow the Chaos brand to be invested locally and build deeper regional retail relations. Snow camps for kids and youth initiative programs focus on all snow sports including, downhill skiing, snowboarding, and telemark skiing, These programs are near and far-reaching contributing to local Girls and Boys Club, and Children’s Hospital, as well as year-round outreach groups that teach outdoor sports to youth with fewer opportunities. More details on all eight programs are included below. http://www.chaoshats.com

PROGRAMS

SOS Outreach

SOS engages youth through outdoor adventure education programs. By using outdoor sports like snowboarding and rock climbing as a hook, the organization pairs students with adult mentors who guide participants through a value-based curriculum. sosoutreach.org

Outdoor Outreach

The Outdoor Outreach mission is to empower at-risk and under-privileged youth to make positive, lasting changes in their lives through comprehensive outdoor programming. Outdoor Outreach uses activities to provide youth with the support, resources and opportunities they need to become successful adults. outdooroutreach.org

Big City Mountaineers

The mission of Big City Mountaineers is “enhancing the lives of under-resourced urban teens through transformative outdoor experiences.” BCM combines elements of mentoring programs with an outdoor wilderness expedition designed specifically for under-resourced urban youth. The core BCM program is a weeklong expedition at the center of which is a five-day wilderness backpacking or canoe expedition in which adults and teens work together. bigcitymountaineers.org

Boys & Girls Clubs of America – Denver chapter

We Care Denver unites the Boys & Girls Clubs of America, local sponsors like Chaos headwear at the Herman Miller Dealer Workplace Resource Colorado in hosted a holiday gathering for children in need.

Protect Our Winters

Protect Our Winters is the environmental center point of the winter sports community, united towards a common goal of reducing climate change’s effects on our sport and local mountain communities. POW believes that consumer behavior must change and the power of an actively participating and united community can have a direct influence on climate change, now and for generations to come. protectourwinters.org

Warren Miller Entertainment

For over sixty years, Warren Miller Entertainment has ventured to the planet’s extremes, capturing the world’s greatest athletes, as they push the limits of human ability. The impact of the Warren Miller brand has spanned generations, influenced lifestyles, and created a worldwide following like no other. Over the past seven years, Warren Miller Entertainment has expanded their production group concentrating on the creation of original motion content for broadcast and broadband. www.skinet.com/warrenmiller

OIWC

The OIWC is a non-profit association organized for the purpose of equipping women to reach their professional goals in the outdoor industries via educational programming, networking and mentoring. OIWC acts as a vehicle to promote the views and interests of women engaged in or impassioned by the outdoor, snow sports, action sports, and bicycling industries. OIWC invites all women to become members and to lead our industries to positive solutions in business, social and environmental issues. www.oiwc.org

American Foundation for Children with Aids/Climbs for Kids with aids.

AFCA is a non-profit organization that helps HIV+ children, their guardians, and HIV+ pregnant women in sub-Saharan Africa who have no other access to aid. AFCA provides critical AIDS and other related medications, medical equipment and supplies, nutritional supplements, and emergency supplies that are requested by the institutions in our targeted areas. Currently, AFCA is working in Kenya, Uganda, Zimbabwe and the Democratic Republic of Congo. helpchildrenwithaids.org

ABOUT CHAOS AND CTR HEADWEAR

Headquartered in Montreal, Canada with global offices in the USA, Europe and Asia – the Chaos & CTR headwear brands conceived more than 15 years ago – has evolved into foremost accessory collection of fashion & ‘cold-weather’ technical headwear and is sold throughout North America, Europe and Asia. For fifty plus years, Do-Gree Fashions Ltd –the parent company of Chaos & CTR Headwear – has ensured that all their customers’ needs have been serviced by the most comprehensive program of fashion and performance winter & summer headwear to be found globally. ChaosHats.com

www.ChaosHats.com

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Contact: Beth Cochran cochran@whatsuppr.com 406.579.7909