Cloudveil Launches New 2011 Collection and Wii Ski Contest at OR

We know every morning at Outdoor Retailer, there is a small part of you that wishes you were headed up the gondola at Snowbird instead. Clicked in, fresh air, ready to shred some turns in fresh powder.

This year at the Cloudveil booth, you can carve some turns virtual-style with our Wii Ski Racing Contest. Every day, all day, come to the booth to play Wii Downhill Ski Racing, earn a free raffle ticket and the chance to win great prizes, including a pair of Dynastar Legend Pro Rider skis, a Cloudveil branded BCA Shovel and a new Cloudveil jacket. Winners will be chosen daily at 5pm at the booth.

So come join us at booth # 16039 and hopefully score some great new gear for the season! If you come later in the day, do some racing and have a beer with us, it might even feel a little bit like après.

While you are there, check out the newest Cloudveil apparel for Winter 2011. We’re proud to introduce the Stettner Jacket, an insulated, stretch soft shell that increases its storm worthiness with schoeller®-WB-formula with c_changeâ„¢ on the shoulder panels. This active fabric acts like a pinecone at the membrane level, opening for greater breathability when body temperatures rise yet closing to form a waterproof seal in colder conditions.

Additionally, Cloudveil is pleased to launch PRIMERâ„¢ Baselayer, a complete new baselayer program. Keeping true to our roots, this new collection is a technical leap forward from anything in the market. PRIMER Baselayer pieces are designed with capillary action, recycled polyester fabric and a full compliment of conscious detailing, including off-set seams to reduce friction when layering, and unique cuts that eliminate cold gaps in coverage.

The entire Winter 2011 line has a great new look, fresh colors and innovative design updates. The current collection, info on our athlete team – including photos from Jess McMillan’s Canadian Freeskiing Championship win – can be found at www.cloudveil.com.