Craghoppers Introduces New Men’s NosiLife Lifestyle Apparel for Spring 2016

Craghoppers Introduces New Men’s NosiLife Lifestyle Apparel for Spring 2016

Travel in Style without the Hassle

Portsmouth, NH (July 22, 2015) – Travel smart and hassle-free. Step off the plane and straight into your adventure with new NosiLife Lifestyle Apparel. 

The Spring ’16 NosiLife Lifestyle collection fuses casual cool styling with plenty of travel tech for the best of both worlds. Craghoppers’ weaves NosiLife Insect Shield® insect repellent protection and SolarSield UV protection into every fiber so you can enjoy exploring your environment without the worry of biting bugs or harmful UV rays.

“Travel can take you to some very diverse environments, where you may be on the trail during the day and in town at night,” says Lindsey Hayes, CEO Craghoppers North America. “Craghoppers provides active people with a selection of great options for any advneture with our NosiLife Lifestyle line, providing contemporary style without sacrificing any functionality.”

Spring 2016 Men’s NosiLife Lifestyle Apparel Highlights:

M’s Nat Geo NosiLife Avila II Hooded Jacket (CMT794)

When the sun goes down and the mosquitoes are at their most dangerous, stay comfortable and protected in this relax

ed cotton-rich hooded jersey top, complete with Insect Shield® insect repellent porotection. Quick-drying fabric with a soft hand ensures comfort.

Features

• SolarShield UPF40+
• 2 welted zipper lower pockets
• Grown-on hood with drawcord
• Full-length zip
• Thumbholes
• Moisture Control
• Wash and Wear Technology

Weight: 400 g

Fit: Adventure

MSRP $80

M’s NosiLife Tristan long-Sleeved Shirt (CMS531)

The perfect casual summer travel shirt. Constructed from sun-protective lightweight check fabric with the benefit of powerful NosiLife Insect Shield® insect repellent, this long-sleeved shirt is perfect for hot-climate travel – cool and stylish wherever you’re headed.

Features

• SolarShield UPF40+
• Drying Loops
• Roll-up Sleeves
• 2 pockets, 1 hidden zipped security pocket
• Moisture Control
• Wash and Wear Technology

Weight: 250 g

Fit: Adventure

MSRP $85

M’s NosiLife Henri Long-Sleeved Shirt (CMS533)

Keep your cool in warmer climates with this comfortable cotton-rich casual travel shirt. The shirt incorporates NosiLife Insect Shield® insect repellent technology for protection against bites, and UV rays with relaxed styling that is perfect for the summer travel bag.
Features

• SolarShield UPF40+
• Drying Loops
• Sunglasses Hanger Loop
• 2 pockets, 1 hidden zipped security pocket
• Moisture Control technology

Weight: 310 g

Fit: Adventure

MSRP $80

M’s Nat Geo NosiLife Goddard Long-Sleeved Shirt (CMT817)

Stay relaxed in this superb lightweight long-sleeve tee that protects form the mosquitoes all day long. The polyester cotton pique fabric is soft and comfortable – great for layering and a relaxed travel choice that’s just the thing for downtime.

Features

• Solar Shield UPF40+
• Moisture Control technology
• Lightweight fabric
• 27” Length

Weight: 150 g

Fit: Adventure

MSRP $50

M’s NosiLife Mercier Trousers (CMJ409)

Enjoy the best of both worlds this summer with these stylish new travel trousers. Featuring all the hot-climate tech you would expect from NosiLife Insect Shield® insect repellent and UV-protection in a streamlined design that looks the part on the urban trail too.

Features

• SolarShield UPF 40+
• Drying Loops
• 5 pockets, 1 zipped security pocket
• Fixed waist
• Cooling inner waistband
• Moisture Control Technology
• Wash and Wear Technology

Weight: 335 g

Fit: Adventure

MSRP $75

Technology highlights:

SolarShield: UPF40+ protection from harmful UV rays. Permanent sun-protective fabric tested for UV-protection achieved through a combination of the density of the fabric construction, the type of yarns used and its color.

UPF Index: 40. Blocked UVR: 97.5%+. UV Radiation: 2.5% or less.

NosiLife: Insect Shield® insect repellent technology converts clothing and gear into long-lasting, effective, and convenient insect protection. Insect Shield® is patent pending technologyf or treating apparel that repels mosquitoes, ticks, ants, flies, chiggers, and midges.

About Craghoppers

Created more than 40 years ago in the United Kingdom and tested by some of the world’s toughest hikers, climbers and outdoor enthusiasts, today Craghoppers is part of the family owned Regatta Group with 20,000 stores in 30 countries.

The United States Craghoppers launch includes premium, performance products for hiking, climbing, camping and all kinds of recreational travel. Brand lines include Outdoor originals, Pro Lite, Summer Collections, and NosiLife, the world’s most extensive line of insect-repellent clothing.

PRESS CONTACT:

Brooks Cowles

Terra Public Relations

307-733-8777

brooksc@terrapublicrelations.com