Craghoppers Introduces New Men's Summer Collection

Craghoppers Introduces New Men’s Summer Collections for Summer 2016

Lightweight cool cotton and linen blends for effortless enjoyment

Portsmouth, NH (08/03/15) – Take to the hot season in stride with Craghoppers’ new High Summer Clothing Collection. These lightweight, travel-ready casuals in natural, moisture-wicking fabrics won’t let you down.

The Spring ’16 Summer collection is designed for the urban, hot-climate traveler who needs to maintain style without sacrificing functionality. This new collection fuses contemporary, cool style with useful travel features for effortless enjoyment in any setting. Enjoy Craghoppers’ Easy Care technology integrates fabrics that minimize creases recovery and require minimal ironing, making it simpler to look good while on the move.

The Summer Collection also features Craghoppers’ lightweight, efficient fabric to keep you cool and confident no matter how warm the climate.

“Summer is an incredible time to travel,” says Lindsey Hayes, CEO Craghoppers North America. “But, summer travel often means hot-climate adventure, and our new Summer Collection is specifically designed to protect travelers from the sun and keep you cool while looking stylish.”

Spring 2016 Men’s Summer Collection Highlights:

M’s Claude Long-Sleeved Shirt (CMS513)

Take to the road in this lightweight casual shirt with a subtle check print and effecive UV-protections thanks to SolarShield Zinc Oxide technology. Stylish, cool, and comfortable for the summer months ahead.

Features

• SolarShield Zinc Oxide UPF30+
• Roll-up Sleeves
• Sunglasses Wipe
• Sunglasses Loop
• 2 pockets, 1 hidden zipped security pocket
• Chambray fabric details at side hem

Weight: 220 g

Fit: Adventure

MSRP $60

M’s Edmond Short-Sleeved Shirt (CMS516)

Edmond is our new casual summer travel shirt. Constructed from sun-protecting SolarShiled fabric. This cotton-rich summer shirt features moisture-wicking properties to help you stay cool, calm and collected when the heat is on. Lightweight, cooling and easy care for trouble-free travel.

Features

• Sunglasses Wipe
• Sunglasses hanger Loop
• 3 pockets, 1 hidden zipped security pocket
• Inserts into side hem
• Button down collar
• Easy Care technology

Weight: 205 g

Fit: Adventure

MSRP $55

M’s Mathis Short (CMJ403)

Performance meets style in classic checked shorts. The cotton construction incorporates SolarShield UV-protection, making them the perfect choice for the outdoor summer activities, whether you are exploring the beach or enjoying the trail.
Features

• SolarShield UPF40+
• Zinc Oxide sun-protective treatment
• Sunglasses Wipe
• 5 pockets, 1 hidden zipped security pocket
• Fixed Waist

Weight: 260 g

Fit: Adventure

MSRP $60

M’s Leon Short (CMJ404)

Pick a pair of Leon Swim Shorts and you will enjoy outstanding performance as well as stylish design. The mesh-lined polyamide construction features an anti-chlorine finsih to help prevent fading plus a neat zipped pocket for keys or change.

Features

• Solar Shield UPF40+
• Zinc Oxide sun-protective treatment
• Anti-Chlorine Finish
• Mesh-lined
• 3 pockets, 1 hidden zipped security pocket
• Fixed waist

Weight: 170 g

Fit: Adventure

MSRP $45

Technology highlights:

SolarShield: UPF40+ protection from harmful UV rays. Permanent sun-protective fabric tested for UV-protection achieved through a combination of the density of the fabric construction, the type of yarns used and its color.

UPF Index: 40. Blocked UVR: 97.5%+. UV Radiation: 2.5% or less

SolarShield Clothing with Zinc Oxide: Zinc Oxide is safe and skin friendly. Not only does it protect from UVA and UVB radiation even when wet, it is also naturally anti-bacterial and creates a cooling effect.

About Craghoppers

Created more than 40 years ago in the United Kingdom and tested by some of the world’s toughest hikers, climbers and outdoor enthusiasts, today Craghoppers is part of the family owned Regatta Group with 20,000 stores in 30 countries.

The United States Craghoppers launch includes premium, performance products for hiking, climbing, camping and all kinds of recreational travel. Brand lines include Outdoor originals, Pro Lite, Summer Collections, and NosiLife, the world’s most extensive line of insect-repellent clothing.

PRESS CONTACT:

Brooks Cowles

Terra Public Relations

307-733-8777

brooksc@terrapublicrelations.com