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Steamboat Springs, Coloradoâ€”August 4, 2011â€”After crafting footwear in the Austrian Alps for 86 years, Dachstein will debut in North America this fall. In addition to unveiling a full line of premium footwear, the company will reveal a new business model that offers specialty retailers unrivaled margins.
By forgoing traditional distribution channels, Dachstein redistributes profits directly to retailers to provide margins of upwards of sixty percent. â€œWe want to be your money making brand,â€ states Dachstein CEO Klaus BrandstÃ¤tter. â€œWe’re going to be the brand for which you’re not competing on price with the big guys.â€ Marty Carrigan of Sales Guys, who will handle Dachstein’s North American sales from its headquarters in Steamboat Springs, notes that â€œWe might be the fourth or fifth brand on your wall, but we will be the most profitable brand you carry.â€
Dachstein offers not just unsurpassed margins, but also a commitment to quality. The company blends a tradition of craftsmanship with cutting edge technology to meet the needs of North American consumers. In 1925, Anton Lintner opened a shoemaker’s shop in Austria. He found inspiration for both the company’s name and its products in the mountainous region of Dachstein. The company soon developed a reputation for quality footwear and a commitment to advancing sole technology. This reputation has only grown with time. Deeluxe Sportartikel, a committed outdoor company, purchased Dachstein in 2003 and continues to further its legacy of craftsmanship and innovation. Dachstein’s current collection features technology like eVent fabricsÂ®, patented outsole technology, Vibram solesÂ®, and proprietary lacing systems. According to Marketing Manager Matthieu Perez, these features yield footwear that is â€œTirol tested. Alps approved.â€
â€œOur collection is ready for the U.S. market and includes every kind of shoe for every kind of need,â€ explains BrandstÃ¤tter. Perez adds, â€œWe’ve got shoes for climbing the Rockies or hanging out in Central Park.â€ Whether it’s by offering unsurpassed margins, a commitment to craftsmanship, or a story steeped in history, Dachstein is ready to help retailers take profits to the next level. As Carrigan states, â€œThis shoe company is going to make you a lot of money. Drop a line and carry Dachstein.â€
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