Press Releases

Dakota Grizzly Expands Sales Team in the Midwest U.S.

Dakota Grizzly continues to grow nationally in outdoor and men’s lifestyle specialty retail distribution.

St. Louis, MO, May 22, 2019 – Dakota Grizzly distinctly crafted men’s apparel brand brings on sales agency, Zahalka Sports Marketing group for the Upper Midwest region. The territory they will represent is WI, MN, ND, SD, IA and IL. Dakota Grizzly continues to grow nationally in outdoor and men’s lifestyle specialty retail distribution. 

Husband and wife team Joan and Rick Zahalka.

“The thing I enjoy most about our work is the relationships we have with our store buyers and owners, as they are truly friendships,” says Rick Zahalka, co-owner of Zahalka Sports Marketing. “We look forward to introducing new products and educating them on how to present the brands to the consumers. We enjoy assisting retailers in a challenging retail world, having a few laughs and fun along the way, and working and travelling together.”

“We are excited about introducing the authenticity of a Midwest brand to Midwest retailers. We love the family history and culture at Dakota Grizzly,” explains co-owner Joan Zahalka.

Outside of work, the duo enjoys fishing, bike riding, spending time with their grandkids, and rooting for the Badgers, Brewers, Bucks and, of course, the Packers!


Address: S13224 Highbanks Road; Spring Green, WI 53588
(45 minutes from Madison, WI)
Joan: 651-324-3068;
Rick: 715-415-1593;

Come see us at the Summer Outdoor Retailer 2019
Denver I June 18-20 |
Booth #46001

About Dakota Grizzly

Born of a 70-year lineage of St. Louis garment makers, Dakota Grizzly provides men with a discriminating eye for detail with garments that have a unique design signature. Dakota Grizzly is an apparel brand with a grass roots following of makers, artisans, and craftsmen across the country. Its premium men’s lifestyle and outdoor apparel adds a rugged aesthetic to urban environments and style to the backwoods and trail. For shirts, pants, and outerwear that provide a sophisticated interpretation of classic design, visit

Contact: Beth Cochran