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Darn Tough Vermont hires Director of Specialty Channel Marketing

Darn Tough Vermont has appointed Mark Comcowich Director of Specialty Channel Marketing

NORTHFIELD, VT—Darn Tough Vermont, manufacturer of premium all weather performance socks, has named Mark Comcowich Director of Specialty Channel Marketing.

Prior to joining Darn Tough Vermont, Mr. Comcowich was General Manager and Vice President of Sales and Marketing for Boeri USA, manufacturer of Italian crafted helmets. He brings over 20 years of outdoor sporting industry sales and marketing experience to Darn Tough, and has held similar positions at Dalbello Sports, SportRack/Thule, and Reusch Gloves.
Mr. Comcowich resides in New London, NH with his wife, Kelly, and two daughters.

Darn Tough Vermont is a manufacturer of premium, all weather outdoors socks, with headquarters in Northfield, Vermont. Darn Tough offers products in six active wear categories: ski/ride, hike/trek, run/bike, lifestyle, hunt/fish, and kid’s styles. The company’s product is distinguished from industry competitors by: 100% USA manufacturing; small needle knitting which results in more stitches per inch and exceptional durability and cushioning; an exclusive blend of Coolmax® and ultra-fine merino wool for softness, fit, durability and moisture management; and a unique unlimited lifetime guarantee policy. For more information, visit:

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