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FOR IMMEDIATE RELEASE: October 14, 2014
PMG Public Relations
(802) 862.3929 ext. 118
Darn Tough Vermont Too Darn Busy to Celebrate Traditional Decade Milestone
– American Sock Company Celebrates 11 Years of Business –
Northfield, Vermont (SNEWS) October 14, 2014 – Darn Tough Vermont, American manufacturer of the fastest growing collection of outdoor performance socks, celebrates their 11th year of business. With outstanding year-over-year growth since the company’s inception, the Vermont hosiery manufacture was too darn busy to celebrate the traditional ten-year milestone.
“As we maintain momentum in our second decade of business, it’s gratifying to be surrounded by such talented employees – many of which have been with us since the beginning – who have played a significant role in Darn Tough’s success. From day one, we’ve worked hard to make sure Darn Tough is a brand customers can count on. Today, we’re able to see how far we’ve come with continuous growth in our topline year after year. We’ve been so darn busy making the best socks on the market, we haven’t even had time to celebrate the company reaching ten years of successful business,” explains Ric Cabot, President and CEO of Darn Tough Vermont.
Cabot attributes Darn Tough’s success to the company’s founding principle of producing premium socks in the state of Vermont that are unmatched in comfort, durability and fit. As the first and only sock company to offer an unconditional lifetime guarantee, Darn Tough Vermont set a standard that has yet to be matched within the hosiery industry. For more information about Darn Tough Vermont, please visit www.DarnTough.com.
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About Darn Tough Vermont: Darn Tough Vermont is an American manufacturer of premium, all-weather outdoor socks with headquarters in Northfield, Vermont. The company offers both Specialty and Tactical product lines. Darn Tough Vermont’s Specialty line offers footwear in six active wear categories including Ski/Ride, Hike/Trek, Run/Bike, Lifestyle, Hunt and Kid’s styles – all of which carry the industry’s only unconditional lifetime guarantee.
Darn Tough’s product is distinguished from industry competitors by 100 percent USA manufacturing; small-needle knitting which results in more stitches per inch and exceptional durability and cushioning; True-Seamless™ technology; and an exclusive blend of either Coolmax® or ultra-fine merino wool for comfort, fit, durability and moisture management. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont operates out of Cabot Hosiery Mills. For more information about Darn Tough Vermont socks, please visit: www.darntough.com.