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SAN FRANCISCO (March 1, 2021) — Decathlon, the world’s largest sporting goods retailer, will host a live press event on March 9, 2021, at 8:30 a.m. PST. Attending media will meet design teams from Decathlon’s hiking, camping and backpacking brands, Quechua and Forclaz, and get a peek behind the scenes at the design process of new outdoor products for Spring and Summer, 2021. Innovations and sustainability initiatives to be presented include a first look at the latest iteration of the award-winning Two Second Easy Tent, an all-new eco-designed tent and other hero products from the French brand.
This exclusive, one-hour event will take place via live Zoom from Decathlon’s Mountain Design Center in the Mont Blanc Valley near Chamonix, France, and cover new product launches and sustainability commitments, plus a live Q&A.
Pre-registration by March 5 is required through the event portal HERE.
Decathlon’s culture of innovation, sustainability and accessibility is reflected in all the products they design across over 50 in-house brands and more than 80 sports, making innovative gear, sports and the outdoors more accessible to everyone.
Decathlon, a leading company in the sports market, has two activities: the creation of sports products and its distribution of products online and in stores. Founded on the mission to make sports more accessible to anyone, anywhere, Decathlon designs, innovates, produces and sells its own products. This vertical integration means that Decathlon is able to ensure the highest value at the best price point with the goal of increasing access to sports for people of all levels and ability.
Founded and headquartered in France and active abroad in 70 countries with more than 1,600 points of sale, the services, brands and store teams have been working since 1976 with a constant ambition: to innovate in all areas to remain the main playing partner of all sports lovers. Decathlon’s mountain brand, Quechua, is based in the Mont Blanc Valley near Chamonix. It’s here that Decathlon’s team designs and tests outdoor gear & equipment.