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DESCENTE ADDS TOP RANKED SKI CROSS ATHLETE TO TEAM
LAYTON, UTAH, October 10, 2011 â€“ Descente North America, a wholly owned subsidiary of Osaka, Japan based Descente Ltd. today announced that they have inked a sponsorship deal with top ranked US Women’s Ski Cross athlete, Morganne Murphy.
A Truckee, California native and high school senior, Morganne began skiing at 22 months and won her first championship at age seven. She has since gone on to compete in a variety of alpine and freestyle disciplines with significant podium finishes.
â€œDescente competition wear is engineered to help great athletes become phenomenal athletes,â€ said Brook Barney, head of Product Development/Marketing for Descente North America. â€œMorganne is a very talented skier with a bright future ahead of her. Descente is ready to help take her to the next level.â€
According to Morganne, Descente’s history of innovation in winter sports apparel was a key factor in her decision to work with the company. â€œA lot of the technology that’s used throughout the race wear industry was developed by Descente. They’ve always been leaders in the field.â€
Morganne currently holds the number one ranking for US women in Ski Cross. Other notable finishes include: 2011 US Combined Champion at J2 National Ski Championships; 2010 US Junior Ski Cross Championship and a gold medal in Ski Cross at the 2010 USASA National Championship.
For more information on Descente’s race wear history, visit www.descente.com/about/legends
Founded in 1935, Descente Ltd. is a global supplier of performance-based athletic apparel. Headquartered in Osaka, Japan, Descente operates sales and distribution centers around the world. North American Ski Division headquarters are located in Layton, Utah.