Eagles Nest Outfitters Experiences Record Growth
Eagles Nest Outfitters, Inc (ENO) is experiencing a record setting year to-date with sales and media impressions tracking beyond initial expectations.
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Eagles Nest Outfitters, Inc (ENO) is experiencing a record setting year to-date with sales and media impressions tracking beyond initial expectations. With consistent national press and sales up 70%, it is obvious ENO is doing something right.
Five years ago ENO owners and brothers, Pete and Paul Pinholster, were hawking hammocks from their mini-van at music festivals and RV/Boat shows up and down the East coast. Working on a start-up budget of $3000 and designing hammocks out of their sister’s garage in St. Petersburg, FL, they attempted to move shop to Virginia. Unfortunately, a fire took over their VA facility and set them back to square one. Off a recommendation from an ENO sales rep, Pete and Paul re-launched the business three years ago in Asheville, NC. It is here that the business really took flight.
This year alone, ENO has experienced unprecedented growth. This expansion is due in large part to their grassroots marketing efforts at festivals such as Bonaroo, Asheville Music Jamboree, and Miami International Boat Show. Additionally, ENO has secured multiple retail partners nationwide, most notably, REI. After a short test run of ENO hammocks in 8 REI’s, the retail powerhouse has already increased their distribution to 65 store fronts.
To compliment, editors have caught wind of their products too with 2007 features in Forbes Life, Outside Magazine Buyer’s Guide, and Real Simple to name a few. Locally, their hammocks and story have become the ‘buzz’ in the Asheville community, a city which is quite fitting for ENO as it is recognized as the outdoor mecca of the Southeast. The ENO story has been recently featured in the Asheville Citizen Times Newspaper and Blue Mountain Magazine to honor their steady rise, balanced by their humble beginnings.
ENO, though best known for their ‘signature’ nylon hammock, continues to turn the tides and expand their product line. The ‘lounger’ is their most recent addition and will be featured at their booth throughout the Outdoor Retailer Trade Show. To preview the complete ENO and meet their inspirational owners, please stop by booth 16038.
About ENO
Founded by brothers Peter and Paul Pinholster in the summer of 1999, Eagles Nest Outfitters, Inc has grown from a two-man, one van road show to a self sustaining and profitable company in just a few short years. ENO has quickly become the leading provider of ingeniously crafted hammocks and outdoor accessories for any adventure traveler who still appreciates the comforts of home. The company designs and manufactures breathable nylon hammocks, rain flies, and bug nets that are a breeze to pack, carry and set up. ENO products are sold at specialty outdoor retailers nationwide such as REI, EMS, and online at www.eaglesnestoutfittersinc.com.