EOG to survey European retailers regarding future trade show location

Zug, Switzerland – The European Outdoor Group as part of its commitment to ensuring that all aspects of the future of the OutDoor show are considered is undertaking a survey of approximately 200 key European retailers.

Using information supplied by members of the European Outdoor Group, a database has been compiled that is representative of the wider European outdoor retail sector. This has then been handed to an independent body to conduct the survey and to ensure the opinions of individual retailers are kept confidential, only summary data will be given back to the European Outdoor Group.

The result of the survey will be used to help guide the European Outdoor Group as it makes it decision in January. The current contract for the show with Messe Friedrichshafen expires in 2008. The decision of where to hold the show will be voted upon by members in a ‘secret ballot’ on the 26 January, the day before ispo Winter starts, and the outcome will be announced at a press conference on the 30 January.

New Members
Several new members have been welcomed into membership including international footwear manufacturer Merrell, performance outdoor footwear brand Kamik, Italian trekking shoe company Aku and leading pole manufacturer Komperdell with other companies still waiting to join the organisation.

Notes to Editors:
The European Outdoor Group is an association set up to represent the common interests of the European outdoor industry.

Originally founded in 2003 by nineteen of the world’s largest Outdoor companies, the EOG now has 47 members, which include some of the largest brands in the world. The combined strength of the member brands, and a close cooperation with national outdoor associations, provides an extremely powerful force to represent the European outdoor industry in a constructive and positive manner.

Further information about the EOG can be found on the website: www.europeanoutdoorgroup.com
or contact: info@europeanoutdoorgroup.com