Officials from the American Alpine Institute (AAI) awarded eVentÂ® fabrics, and a new Kayland product made with eVent fabrics, the prestigious â€œGuides’ Choiceâ€ award at Outdoor Retailer Summer Market, 2007.
In existence for over three decades, the AAI award is one of the strongest endorsements in the outdoor industry regarding performance and durability of specific products and technology.
â€œAAI guides test product on climbs around the world, in a wide spectrum of rigorous conditions,â€ said Dunham Gooding, president of AAI.
â€œOur gear tests are conducted in six states and 16 countries, and expose gear to every imaginable environmental challenge. A typical six-month test will put as much wear on a product as it would get in six to 10 years of use by a recreational user,â€ Gooding continued.
The AAI award showcased eVent fabrics’ technology:
â€œTesters found that with the use of Direct Ventingâ„¢ technology, eVent fabrics waterproof fabrics let sweat escape up to twice as fast as common waterproof/breathables. With eVent fabrics, they stayed dry on the inside, overheated less, had less post exercise chill, and were more comfortable in both wet and dry conditions.â€
The Kayland Apex Rock Boot, made with eVent fabrics, was also cited as an award winner as â€œan excellent choice for three season alpine climbing.â€
Gooding noted, â€œThe eVent fabrics liner, combined with its technical design, gives the boot unmatched versatility.â€
About eVentÂ® fabrics:
Entering their eighth year in the outdoor industry, eVentÂ® fabrics has built a strong reputation as the most breathable, highly-functional waterproof
laminate technology with a very loyal following. Unlike other laminates on the market, eVent fabrics allow sweat to vent directly to the outside of the garment in one easy step through a process called Direct Ventingâ„¢ technology. This unique process allows moisture to vent away from the body without condensing on the inside of the fabric, helping to keep the user dry no matter what the activity or conditions. Simply put, eVent fabrics let the sweat out.â„¢