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Exotac Launches New Website

Fueled by tremendous retail growth, Exotac, designers of extraordinary, high-quality outdoor and urban gear, is proud to announce the launch of their new website at www.exotac.com.


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(Buford, GA) – Fueled by tremendous retail growth, Exotac, designers of extraordinary, high-quality outdoor and urban gear, is proud to announce the launch of their new website at www.exotac.com.

One of the hottest new exhibitors at the 2011 Outdoor Retailer Summer Market, Exotac redesigned and expanded their website to include all new functionality to accommodate the recent increase in sales on the heels of the show.

The new design of the site improves the user experience by providing a more satisfying shopping experience enhanced by rich product information, world-class service and easy to navigate shopping.

In addition to product information, there is now a blog and a video component that offers the visitor a unique experience when shopping. Having a visual element to the site was very important. The first video posted is a glimpse into Exotac’s day-to-day manufacturing right here in the USA. “We have a strong commitment to domestic manufacturing,” says founder Rob Falkenhayn. “We will continue to update our website with pictures and videos showing this commitment.”

With a more interactive, user-friendly site, Exotac anticipates seeing sales increase to an even greater level in 2012.

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EXOTAC is an independently owned business based in Buford, Georgia, Exotac was started in 2010 by Purdue Engineering graduate, Rob Falkenhayn, who’s passion for all things man and earth made has resulted in an impressively functional and aesthetic product collection. Melding a penchant for sleek, sexy design with a dedication to creating the highest-quality products, the core of Exotac is in its engineering. “We spare no expense and make absolutely no compromises when it comes to product design and manufacturing quality. Our products are not mass-manufactured by the lowest bidder. We manufacture each product in smaller quantity runs which allow us to make improvements along the way.”


Media Contact: Deidre Norman deidrenorman@gmail.com . 307.200.6001. www.dennyink.com