Feetures Expands Athlete Team with Sponsorship of Cat ‘Be Rad’ Bradley
Teacher turned pro ultrarunner joins the resistance in 2019 with Feetures
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Charlotte, NC – March 18, 2019 – Leading performance sock brand Feetures is proud to announce the official sock sponsorship of ultrarunner Cat Bradley. Bradley will round out the Feetures athlete team, which includes other running notables Kyle Merber and Anna Frost.
Bradley, winner of the 2017 Western States 100 in the toughest course conditions known to date, has been a fan of Feetures since 2015. “I put on my first pair of Feetures socks the morning of the grueling 2015 Bear 100 and for the first time ever during a race, didn’t think about my feet once. Twenty-three hours later, I credited my first 100-mile win to my happy feet and precise fitting socks. From then on, I have been hooked! I spent my next paycheck stocking up on Feetures Socks and haven’t raced in another brand since,” says Bradley.
In addition to her groundbreaking Western States 100 win in 2017, Bradley also broke a 10-year Grand Canyon R2R2R FKT record by 23 minutes, becoming the first woman to break 8 hours. At the 2018 UTMB, she was the first American woman to cross the finish line, becoming one of the ten fastest women in the race’s history.
When asked about her favorite Feetures styles, Bradley stated “On hard training days, I love the PF Relief sock. Having suffered from chronic Plantar Fasciitis, I need a little extra support when the effort is high. Besides that, my favorite go-to socks are the Elite Mini Crew! They are the perfect length and amount of cushion for the everyday trainer, but still precise enough where I don’t have to worry about bunching.”
Runner’s have long recognized and appreciated Feetures socks because of their snug, supportive fit. Feetures form to the shape of the foot. Their innovative, patented technology is called Targeted Comperssion. A unique platform that provides zone-specific compression where you need it most for superior comfort and support.
“Cat was introduced to me by a mutual friend and Feetures brand ambassador in Colorado,” says Joe Gaither, Feetures VP of Marketing. “She mentioned Cat was an up-and-coming runner who had discovered Feetures and needed some socks for training, so we sent her some and told her to stay in touch. When she won Western States in 2017, we knew it was time to revisit our conversations. Our team is very excited to be partnering with Cat and supporting her to reach her goal of competing at the highest level at UTMB this year.”
Feetures, the world leader in sock technology, has been family owned and operated since 2002. Based in North Carolina, Feetures’ Active and Everyday socks help people reach their goals and perform at their best. All Feetures socks are engineered for performance and come with a lifetime guarantee. Go. Do. Live. In Feetures. Feetures.com / @feetures