Press Releases

Footbalance Sponsors the 2011 Palmetto Running Company Racing Team

Expanding the partnership beyond the specialty retail scene and into the race scene, Footbalance and PRC team up for national and local running events.

Footbalance, an innovator in custom-molded footbed technology, announces its sponsorship of the Bluffton, South Carolina-based 2011 Palmetto Running Company/Footbalance Racing Team. The team of 20 was hand-selected, made up of runners of all abilities, ages and speeds. The team participates in local and national events that range from 5k to multi-day ultra-marathon events. Meet the Palmetto Running Company/Footbalance Racing Team here.

“At Footbalance, we’re pleased to support the Palmetto Running Company’s Racing Team and its phenomenal running community,” says Footbalance North America’s President and Managing Director Matt Kaplan. “Since we work together, it makes sense that we race together! And we love that runners of all abilities are participating.”

Footbalance custom molded footbeds help facilitate proper alignment of the feet and ankles which affect stability, prevents injury and improves performance. Palmetto Running Company offers a custom-molding station, where runners can get a foot analysis and custom molded footbeds in fewer than 10 minutes.

With its North American Headquarters in San Diego, California, Footbalance was developed by a Finnish physiotherapist specializing in podiatric medicine. The system enables the rapid production of fully customized footbeds at retail stores in less than ten minutes. Available for fittings at shops and special events across the US and Canada, Footbalance footbeds support your feet in proper alignment to promote healthy foot function, improving overall body The Palmetto Running Company was a concept developed in 2010 by local runners to offer their fellow runners the latest and greatest shoe, apparel and running/ walking accessories along with a proper shoe fitting to keep our local runners healthy and competitive. The store is designed as a “destination location” partnering with the local Palmetto Pacers Running Club by hosting a location for group runs, holding monthly healthy and mini running expos with guest speakers, book signings and motivational tips to help all local runners and walkers reach the finish line ahead of their goals!