GoFit Announces Partnership with PumpOne

Tulsa, Oklahoma (April 7, 2011) – GoFit, the leading supplier of handheld fitness equipment, is pleased to announce a new partnership with PumpOne, the world’s leader in mobile personal training solutions. The collaboration will bring GoFit’s equipment and world-class instructional content to PumpOne’s extensive mobile personal training database with state-of-the-art fitness technology. PumpOne’s two flagship products, FitnessBuilder for iPhone and FitnessClass for iPad, offer thousands of exercises and hundreds of workout options using a wide range of equipment that will now allow users to shop GoFit’s online store easily from the apps. With the largest made-for-mobile exercise image and video library, this partnership will help users lose weight, gain strength, build endurance, increase flexibility and improve their overall health.

In 2008, PumpOne launched the iPump 20 series of apps for iPhone and iPod touch. Classes include Total Body, Abs & Core, Fat Burn, Yoga, Pilates and now introducing GoFit instructional content from their world-class DVDs. FitnessBuilder, released in March 2009, replaced the iPump apps as one, all-encompassing fitness tool that would change the way people workout forever. FitnessBuilder is the most comprehensive fitness database in the world. The PumpOne database contains the largest library of over 5,600 exercise images & videos, an exhaustive database of almost 800 challenging workouts across all disciplines. Consumers will utilize a live personal trainer, fitness tools, calculators and exclusive access to the GoFit E-store with the opportunity to acquire handheld fitness equipment straight from the personal training applications.

“We’re very excited to be entering the app arena with the world leader in mobile personal training solutions, PumpOne. This new partnership will bring GoFit products straight to handheld devices in conjunction with our world-class instructional content. It’s virtual fitness at its best!” says GoFit co-founder Richard Davis.

ABOUT GOFIT: Founded in 1999, GoFit has quickly developed into one of the most respected and recognized handheld fitness manufacturers in the nation. GoFit was the first in the industry to pioneer the idea that “knowledge is power” by pairing top-of-the-line products together with innovative educational content. Today, the company offers over 200 quality, handheld fitness products—ranging from stability balls, yoga mats, power tubes and kettlebells, to weighted resistance, balance and core performance products. GoFit also offers world-class training methods with strategic partnerships from top experts in the business through instructional DVDs and downloadable Ipod workouts on demand. The brand is distributed worldwide, with over 5,000 leading retailers in the U.S. GoFit has been featured in high profile media outlets including The New York Times, The LA Times, Fitness Magazine, The Today Show, CNBC, E! Entertainment Television, Oxygen, OK! Magazine, and many more. For more information visit GoFit.net.

ABOUT PUMPONE: PumpOne is the world leader in mobile personal training solutions, creating portable fitness trainers that go where you go. With the world’s largest made-for-mobile exercise image and video library and state-of-the-art technology with the simplicity of drag & drop or just a touch of a screen, PumpOne’s proprietary and partner products help users lose weight, gain strength, build endurance, increase flexibility and improve their overall health.