GoPro Official Wearable Sports Camera for X-Dance Film Festival

MEDIA CONTACT:

Theresa Blake

Verde PR & Consulting

Theresa@verdepr.com

970 764 7783

Half Moon Bay, Calif. (January 21, 2010) – GoPro, the world’s leading manufacturer of wearable sports cameras, is the official wearable action sports camera of the X-Dance Action Sports Film Festival. GoPro is proud to celebrate the work of today’s top action sports filmmakers by awarding each of the 20 top filmmakers and VIP guests with the HD HERO, the world’s best selling and most powerful 1080p wearable action sports camera. GoPro is also sponsoring the Cinematography Workshop at the festival to help encourage and inspire action sports filmmakers.

As the world’s leading manufacturer of wearable and gear mountable digital cameras, GoPro’s products are enabling legions of amateur and professional action sports filmmakers to capture their subjects in ways never before possible with traditional HD cameras. GoPro’s cameras are mounted on athletes’ chests, skis, heads, and gear to capture incredible angles and provide HD immersion that is revolutionizing action sports filmmaking. Unrivaled HD image quality and stability has earned GoPro worldwide recognition as the world’s leading action sports camera company.

Launched in November 2009, GoPro’s HD Helmet HERO is the world’s best selling 1080p wearable HD camera. Shooting both 30 and 60 frames per second in 720p , 960p and 1080p resolutions (60 fps in 720p only), the HD HERO captures professional grade HD video at a consumer price. This has led GoPro to quickly dominate the HD action sports camera market and become a tool of choice professional production companies and amateur filmmakers alike.

“We are excited that X-Dance asked us to be the Official Wearable Camera of their action sports film festival,” says Nicholas Woodman, GoPro’s founder and CEO. “It was rewarding to hear from them that it could only be GoPro as GoPro is becoming synonymous with wearable and gear mountable action sports filming. That was a huge compliment from X-Dance and we’re excited to support them and all of the up and coming action sports filmmakers who contribute so much to the sports we love.”

The X-Dance Action Sports Film Festival was originally launched in 2001 and has since been gaining popularity amid the world’s best action sports filmmakers and athletes, as well as countless others. Throughout the weeklong event, attendees can view the year’s best action sports films, listen to athletes, filmmakers and industry figures speak at a number of forum panels, and check out performances by some of the hottest bands and DJ’s in the country.

This year’s X-Dance Film Festival will be held from January 21-26 in Salt Lake City. For more information, check out http://x-dance.com/.

For more information about GoPro, please visit the GoPro website and Social Media Release webpage for new products, as well as up-to-date company news, videos, images and much more. And join the conversation on Facebook.

About GoPro

GoPro is the world’s leading manufacturer of wearable activity image capture devices. Its markets include outdoor sports, motorsports, travel, and professional film and TV production. Since 2004, GoPro has been designing cameras and accessories that make it easy for people to record their lives most exciting moments. GoPro’s products include the patented HERO line of shockproof/waterproof wearable cameras and gear-attachment devices. Learn more about GoPro at http://www.gopro.com

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